About You

You are a creative and strategic storyteller with exceptional visual instincts and a passion for luxury branding. You thrive at the intersection of content creation, design, social media, and culture, bringing fresh ideas that inspire audiences and strengthen brand engagement. You possess outstanding aesthetic judgment, understand how content performs across today's digital platforms, and enjoy transforming ideas into compelling visual experiences. You are equally comfortable creating social-first content, designing digital assets, identifying emerging trends, and collaborating with cross-functional partners to bring campaigns to life. Curious, entrepreneurial, and highly collaborative, you embrace innovation while maintaining the elevated standards of our brand.

Position Summary

This role is responsible for developing engaging, brand-elevating content that connects with customers across social media, digital platforms, and emerging channels. This role combines content creation, graphic design, visual storytelling, and cultural awareness to produce compelling creative that supports marketing campaigns, product launches, brand storytelling, and community engagement. Working closely with Creative, Marketing, Ecommerce, Public Relations, and the in-house photography and video teams, this role identifies opportunities to create authentic, social-first content while ensuring all creative reflects the luxury positioning and visual identity of LAGOS. This position also contributes creative ideas, monitors evolving trends, and leverages emerging technologies to continuously enhance content quality and audience engagement.

Essential Functions

Content Creation & Brand Storytelling

• Concept, capture, edit, and publish engaging social-first content across Instagram, TikTok, Pinterest, YouTube Shorts, and emerging platforms.
• Develop visual stories that showcase products, styling inspiration, craftsmanship, brand moments, behind-the-scenes content, and seasonal campaigns.
• Attend photoshoots, retail activations, events, and brand experiences to identify and capture authentic storytelling opportunities.
• Independently create lightweight, real-time content while collaborating with the in-house photographer and videographer to maximize campaign assets.
• Partner with Marketing, Creative, Ecommerce, PR, and Retail teams to develop content that supports seasonal launches, business priorities, and customer engagement.

Design & Creative Development

• Design compelling creative assets across social media, digital marketing, email, web, and campaign support materials.
• Adapt campaign creative for multiple channels while maintaining consistency with LAGOS brand standards and visual guidelines.
• Create motion graphics, animations, and other engaging visual elements that enhance storytelling across digital platforms.
• Contribute innovative concepts during campaign planning, creative brainstorming sessions, and seasonal content development.
• Ensure all creative assets reflect the elevated aesthetic, craftsmanship, and luxury positioning of the LAGOS brand.

Trend Intelligence, Performance & Continuous Improvement

• Monitor emerging social media trends, creators, platform updates, consumer behaviors, and cultural moments to identify opportunities for the brand.
• Analyze content performance and audience engagement metrics to inform future creative decisions and optimize content effectiveness.
• Explore new creative technologies, AI-enabled tools, and workflow enhancements that improve content production and creative efficiency.
• Manage multiple projects simultaneously while maintaining exceptional quality, organization, and adherence to deadlines.
• Foster collaborative relationships across departments while contributing positively to creative reviews, team meetings, and continuous improvement initiatives.

What Success Looks Like

Success in this role is defined by the ability to consistently create compelling, high-quality content that strengthens brand awareness, supports business objectives, and engages audiences across digital platforms.

• Creative Storytelling: Produces visually compelling content that authentically reflects the LAGOS brand and resonates with target audiences.
• Brand Consistency: Maintains exceptional creative quality and ensures all content aligns with established brand standards across every platform.
• Content Agility: Identifies emerging trends and cultural moments, proactively bringing fresh ideas that keep the brand relevant and engaging.
• Collaborative Partnership: Builds strong relationships across Creative, Marketing, Ecommerce, PR, and Retail to successfully execute integrated campaigns.
• Business Impact: Uses performance insights and audience engagement data to continually improve content effectiveness and support marketing objectives.

Key Performance Indicators

• Social Content Production & On-Time Delivery
• Engagement Rate Growth Across Owned Social Channels
• Creative Asset Delivery Accuracy / Rework Rate
• Campaign & Seasonal Launch Support Completion
• Content Performance Improvement (Views, Saves, Shares, CTR, Video Completion Rate)

Qualifications

• Bachelor's degree in Graphic Design, Marketing, Communications, Digital Media, or a related field, or equivalent practical experience.
• Minimum 3–5 years of professional experience in content creation, graphic design, social media, or a related creative role.
• Strong portfolio demonstrating excellence in both graphic design and social-first content creation.
• Experience capturing, editing, and producing engaging short-form video content for digital platforms.
• Advanced proficiency in Adobe Creative Suite, including Photoshop, Illustrator, InDesign, and Premiere Pro, with working knowledge of Figma; familiarity with After Effects and CapCut preferred.
• Strong understanding of typography, layout, motion graphics, visual storytelling, and digital design best practices.
• Deep knowledge of social media platforms, content trends, platform algorithms, and evolving digital culture.
• Experience within luxury, fashion, beauty, lifestyle, or editorial brands strongly preferred.
• Excellent organizational, communication, and project management skills with the ability to manage multiple priorities simultaneously.
• Curiosity for emerging technologies, AI-assisted creative tools, and innovative approaches to content development.

Core Competencies

To thrive and grow with our company, you must possess and continue to develop the following competencies:

• Customer Focus: Ensuring that the internal and external customer’s perspective is a driving force behind strategic priorities, business decisions, organizational processes, and individual activities; crafting and implementing service practices that meet customers’ needs; promoting and operationalizing customer service as a value.
• Driving for Results: Setting high goals for personal and group accomplishment; using measurement methods to monitor progress towards goals; tenaciously working to meet or exceed goals while deriving satisfaction from that achievement and continuous improvement.
• Building Trusting Relationships: Using appropriate interpersonal styles to establish relationships with customers and internal partners; interacting with others in a way that promotes openness and trust and gives them confidence in one’s intentions.
• Adaptability: Maintaining effectiveness when experiencing major changes in work responsibilities or environment; adjusting effectively to change by exploring the benefits, trying new approaches, and collaborating with others to make change successful.
• Growth Orientation: Harnessing technical expertise, continuous learning, and commitment to improvement to optimize processes, address challenges, and achieve impactful results.

Equal Employment Opportunities

LAGOS is an equal opportunity employer. All applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, age, disability, marital status, pregnancy, national origin, or citizenship. We are committed to a diverse workforce. We value all employees’ talents and support an environment that is inclusive and respectful.

Other Duties

Please note this job description is not intended to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

About Us

Since 1977, LAGOS has been a pioneer in fine jewelry, combining precious materials and expert craftsmanship to offer modern, iconic styles for women and men. Founded by master jeweler, Steven Lagos, the brand’s signature Caviar collections offer bold, unique styles that encourage personal expression. Today, Steven’s daughter. Kate Lagos serves as Associate Designer and Brand Stylist, continuing the tradition of excellence and creativity that defines the brand’s iconic Caviar collections.