Copywriter

Copywriter

Latin America | 100% Remote

About CodeRoad

CodeRoad provides end-to-end software development services, helping businesses scale with ideal infrastructure solutions. From staff augmentation to dedicated IT teams and general software engineering, our nearshore technology services empower businesses to thrive in an ever-evolving digital landscape.

About the Role

As a Copywriter, you will serve as the editorial and creative backbone for our client’s digital presence, leveraging cutting-edge in-house AI generation tools alongside traditional copy creation. You will anchor the production of informative, high-quality, and high-volume content—including landing pages and blogs—tailored specifically for dealership websites within the competitive automotive sector.

This role is critical to scaling our client's digital content footprint, ensuring that every piece of published material balances high-velocity output with human-refined quality. By blending sharp research skills with AI orchestration, you will directly impact dealership engagement, brand compliance, and organic visibility across the automotive landscape.

Key Responsibilities

• Generate and Orchestrate multiple unique pieces of high-quality digital content daily, utilizing and refining outputs from an in-house AI generation tool to meet strict deadlines.

• Research and Analyze automotive news, market trends, and industry updates to ensure content is deeply informed, accurate, and engaging.

• Collaborate with internal, client-focused product teams to grasp distinct brand concepts and translate them into persuasive web copy.

• Own and Edit the proofreading process for all generated content, ensuring impeccable grammar, punctuation, spelling, and tone alignment.

• Audit and Compliance-Check all content against a comprehensive database of OEM (Original Equipment Manufacturer) brand standards before final publication.

• Publish and Manage finalized, quality-assured content directly to client dealership websites.

Requirements

• Experience: Minimum of 3 years of professional writing/editing experience (or a Bachelor's degree/certification in a related field with 1 year of experience).

• Tech Stack & Tools: Proven experience working with AI content generation tools, Content Management Systems (CMS), and digital publishing workflows.

• Portfolio: A strong portfolio of written material demonstrating the ability to write fluently, accurately, and adaptively for varying client tones.

• Soft Skills: An Ownership mindset, excellent time management to thrive under tight daily deadlines, strong attention to detail, and a genuine interest in the automotive industry.

• Language: Mandatory Advanced English (excellent command of grammar, spelling, and contextual punctuation).

Nice to Have

• Prior experience writing specifically for the Automotive Industry or dealership networks.

• Familiarity with SEO best practices, keyword optimization, and digital marketing strategies.

• Experience with Prompt Engineering or fine-tuning AI-generated outputs for brand voice consistency.

• A Bachelor’s Degree in English, Marketing, Journalism, or Communications.

What You’ll Love

• 100% Remote

• Holidays off

• Paid Time Off

• Health insurance assistance

• Competitive USD compensation

• Growth opportunities