Copywriter (Social Media & Performance)
KazakhstanOn-siteFull-time
AI Summary
The role exists to free the SMM manager to focus on shooting and producing new video formats that drive reach, subscribers, and engagement. It is a middle-level production role: beyond strong copywriting, the holder brings a strategic understanding of social-brand building and a feel for how text and visuals work together.
About this role
The role exists to free the SMM manager to focus on shooting and producing new video formats that drive reach, subscribers, and engagement. It is a middle-level production role: beyond strong copywriting, the holder brings a strategic understanding of social-brand building and a feel for how text and visuals work together.
Key Responsibilities
- Social media publications managing: text for 20-22 publications per month across Instagram and TikTok — both on-asset text and post captions.
- Social media: always-on community management: respond to DMs and comments, (up to ~20 per post, scaling to ~1,000) during influencer collaborations or paid campaigns.
- Paid social scripts: write video scripts for paid social.(example)
- Print materials: copy for leaflets, brochures, and posters.
- Lead-gen copy: text for campaign lead forms. (example)
- Copywriting for Advertising Campaigns (Meta/Google) (example)
- Strategy input: contribute to Tone of Voice and the content plan. (example)
- Web & partners: write copy for the website and partner networks. (example)
Benefits
- Organization: inVision U — Spark Programs (private charitable foundation)
- Department: Marketing
- Employment Type: part-time
- Contractor (civil-law contract)
- Location: Almaty, Kazakhstan
- Office Location: Satpayev St. 22/1
- Workplace type: On-site