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Vidsy

Posted 21 days ago

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Creative Strategist

Los AngelesHybridFull-time

AI Summary

Creative Strategist develops insight-driven strategies, identifies audience trends, and crafts opportunities to meet client objectives across social and digital platforms, supporting production and collaborating with client teams.

About this role

About Vidsy
Vidsy is a global creative platform transforming how the world’s biggest brands create video advertising across paid social. With teams across NYC, LA, Toronto, and London, we partner with global advertisers like L’Oréal, Amazon and PepsiCo enabling them to produce creator and AI powered video advertising at scale.

The Role
You’ll be a Creative Strategist in our growing Creative Strategy team, where you’ll work closely with commercial teams and creative leads to develop insight-driven strategies, identify trends and audience behaviours, craft creative opportunities, and build deliverables that meet client objectives across social and digital platforms. You’ll inspire and support the Creative team throughout production, while partnering with Client Partners, Business Development and Client Solutions to ensure every client receives an exceptional Vidsy experience.

Must Haves

  • 5+ years (or equivalent) experience in a strategy, creative, or planning function.
  • Experience and genuine interest in the social and content space.
  • Passion for understanding audiences, finding insights and turning them into strong creative.
  • Strong organisational skills with the ability to manage multiple clients and deadlines.
  • Familiarity with social platform trends, best practices, and analytics tools.
  • Experience collaborating with sales, account management or production teams.
  • Excellent listening, communication and presentation skills.

    • Nice to Haves

  • Experience working with creators or creator-led campaigns.

    • Skills

    Analytics ToolsAudience InsightsCampaign StrategyClient DeliverablesContent StrategyCreative BriefsCreative Opportunity CraftingCross-functional CoordinationData InterpretationMarket ResearchMedia PlanningPresentation SkillsProduction-supportProject ManagementSocial Platform TrendsStakeholder CollaborationStorytellingTrend Analysis

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