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Posted 7 days ago

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CRM Manager

PragueOn-siteFull-time

AI Summary

The CRM Manager designs and optimizes multi-channel lifecycle and in-life campaigns, acting as the central architect of the client journey. They lead cross-functional collaboration to align CRM with business goals, analyze data, and ensure compliant, high-impact execution.

About this role

At FTMO, we believe that company growth starts with people. We are a team that pushes forward together, supports one another, and celebrates shared achievements. Our environment creates space for talents to grow – individually, as a team, and across the whole company.

In partnership with OANDA, we are looking for a CRM Manager to be a part of a global Marketing Team and you will report to the Head of CRM in London. This isn't a role for a passenger. We are looking for an A-player: someone who doesn't just execute tasks but takes the lead, challenges the status quo, and builds world-class regional and global ecosystems. You will be the architect of the Client lifecycle, using data to build sophisticated, multi-channel journeys, and in-life campaigns that drive impact on a global scale.

What will you do?

  • Design, execute, and optimise lifecycle and in-life campaigns to drive conversions across the Client’s life stages.

  • Act as a central pillar of the organisation; you will work cross-collaboratively with Marketing, Sales, Client Experience, Data, and Product Teams to align CRM efforts with broader business goals.

  • Create clear, concise briefs that inspire our Creative and Content Teams.

  • Evaluate current workflows, confidently challenge existing processes, and suggest/implement new ways of working to drive efficiency.

  • Maintain a strong understanding of marketing compliance and execute every campaign with absolute excellence and attention to detail.

  • Analyse data, report on KPIs, and present your results and roadmap in team meetings and to wider stakeholders.

What do you bring to the table?

  • 7+ years of hands-on experience, but impact matters more than years.

  • Proven track record in multi-channel strategy (Email, Push, In-App, SMS).

  • Strong experience with CRM orchestration platforms - Optimove is highly preferred, but experience with Salesforce or Braze is also a plus.

  • Demonstrated ability to take the initiative, lead cross-functional projects and influence stakeholders.

  • Strategic thinking with a "perfectionist" approach to execution and compliance.

  • Passion for the Client experience and dedication to creating impactful, relevant journeys.

  • Knowledge of trading is an advantage: Background in trading/FinTech sector or highly regulated global industries is a plus, but we’re happy to show you the ropes!

Why join the FTMO team?

  • We are a Czech fintech that, since 2015, has grown from an idea into a global project. 🚀

  • 300+ amazing teammates. We’re a great team who learn from each other every day.🤜🤛

  • How do we work? We focus on meaningful work and open communication, while only adopting processes that make our lives easier.

  • Prague, Národní třída. Enjoy our modern offices at the Quadrio shopping center, offering beautiful views and excellent accessibility.

  • What if I don’t trade? No worries. We’ll show you what our product is all about and introduce you to the basics of trading.

  • Free fruit, snacks, and coffee are always within reach in the office.

  • How do we promote strong relationships and well-being? Company cottage, team building events, and running club.

  • Flexible hybrid model. We prefer collaborating in person to keep the team spirit high, but we offer the flexibility you need to stay balanced.

*The benefits mentioned above apply to on-site employees in our Prague office.

Skills

BrazeCRM Orchestration PlatformsEmailIn-AppOptimovePushSalesforceSMS

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