Digital Asset Specialist

The Digital Asset Specialist for the Reckitt account plays a pivotal role in bringing structure and operational efficiency to our client’s MarTech ecosystem, focusing on Campaign asset management, to support strategic goals.

You are responsible for ensuring the upload of campaign specific content to the DAM, referencing toolkit data, as well as updating the internal campaign web portal. This role supports a global company where leadership, customer service, governance, and process optimization are crucial. The primary focus will be on ensuring successful campaign asset delivery into the DAM, implementing process improvements, and fostering global collaboration. The role requires adaptability, technical expertise and a very detail-orientated approach.

A proficient team player striving to support a cohesive team driven toward achieving objectives. Understands global operations, working closely with senior team members to execute on clear guidelines and goals aimed at achieving common objectives and ensuring global standardization.

By infusing ICP core values of Curiosity,Inclusivity, Focus,Creativity, Trustworthiness into your leadership and approach, you will not only achieve success in this role but also contribute to the positive culture and growth of the organization.

HOW YOU WILL MAKE AN IMPACT

OperationsExecution& Project Management

• Perform day-to-day team operations, including stakeholder/agency support, content ingestion, linking, documentation, and reporting to ensure smooth functioning.

• Oversee the timely delivery of assets into the Digital Asset Management (DAM) system and flag any potential delays or blockers with the correct stakeholders.

• Populate and manage the Campaign toolkit on the Smint.io platform, linking assets for repurposing when they are made available

• Troubleshoot and provide solutions to complexities within the campaign upload process and various other challenges.

• Understand and work against SLAs

• Help create a productive and positive work environment

• Feedback any product or workflow issues and various other challenges to help the leadership team find solutions

• Provide exceptional customer service to the client and their vendors

• Understand asset rights/usage/restrictions and compliance to ensure asset safety

Process Improvements

• Execute against documented workflow and processes, while also feeding back ideas for improvements

• Identify or support implementation of opportunities for process optimization and automation to streamline workflows, enhance efficiency, and effectiveness.

Regularly review the metadata options/fields in the DAM and feed back on possible changes that would optimise user and search experience.

Collaboration

• Collaborate with global cross-functional teams to learn best practices, enhancing overall operational efficiency and ensure alignment with organizational objectives

• Be a strong team player with your direct team (internal to ICP and external) and global partners

Client Facing Engagement

• Where required, collaborate with cross functional teams and agencies stakeholders to ensure content and campaigns are delivered on time and meet quality standards

• Listen, learn, and adapt to changes in the business’ needs

• Attend client meetings, as required, to ensure knowledge of the business

• Provide DAM training and support to client team members

What you will bring:

Requires a BA/BS and a minimum of 3 years' experience in marketing, commerce and/or creative technologies or related field, including a minimum of 3 years’ experience in a client-facing agency or consulting role.; or any combination of education and experience, which would provide an equivalent background.

Preferred Skills, Capabilities and Experiences:

• Good understanding of campaign assets and agency ways of working

• Experience of dealing with stakeholders at different levels

• Understanding of file formats, editable files and asset creation

• Must have acute attention to detail

• Analytical skills

• Effective communication skills, both verbal and written, with an influential communication style

• Creative problem-solving mindset and a deeply curious nature

• Ability to clearly articulate complex situations / ideas and lead discussions with colleagues, and leadership

• Understanding of basic project management principles

• Ability to adapt to evolving client needs, industry trends, and internal processes

• Effective presentation skills

• Emotional intelligence

Someone who exemplifies our ICP Values:

• Curious: Always learning, eager to explore endless possibilities.
• Inclusive: Diversity is our strength. Every voice matters and we can achieve more when we do it together.
• Focused: With clear vision and unwavering dedication, we progress forward and deliver excellence.
• Creative: Unleashing imagination, innovating boldly, and redefining possible.
• Trustworthy: Built on honesty, respect, and integrity we stand strong together.

About ICP

ICP is a global leader in Content Operations, partnering with some of the world's most recognizable brands, including Unilever, Diageo, Coca-Cola, Mars, P&G, Starbucks, Coty, L’Oréal, NBCU, and Aetna. Our expertise spans content management, logistics, creative operations, production, and digital commerce enablement, ensuring a seamless flow of content across all systems and channels. We empower brands to achieve operational excellence and confidently manage their content. Content confidently.™

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