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nitra

Posted 5 months ago

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Event Marketing Manager

New York, New York, USAHybridFull-time

AI Summary

Seasoned events marketer responsible for strategy, planning, and execution of conference and event programs to drive brand awareness and pipeline. Leads end-to-end events with Sales and GTM collaboration, from concept to post-event ROI analysis.

About this role

Who we are:
Nitra's mission is to build a more efficient healthcare system and the technology that makes it possible. Our goal is to provide an ecosystem of fintech and software solutions that help doctors better manage their practices, so they can have time back to focus on what matters to them most.
We operate with urgency, intensity, and ambition. The bar is high because the opportunity is massive. We expect excellence, ownership, and intellectual rigor from every team member. We move fast, make bold decisions, and hold ourselves accountable to results. At the same time, we believe great companies are built on trust and respect. Every voice matters. Every contribution counts. When we win, we win together.
We are scaling rapidly and on a clear trajectory toward becoming a unicorn this year — and beyond. Our growth is not accidental; it’s the result of disciplined execution, relentless focus, and a team that refuses to settle. We are building a category-defining company, and we’re looking for people who want to do the most meaningful work of their careers.
If you want comfort, this isn’t the place.
If you want impact, ownership, and the chance to help build a generational fintech company, welcome.
Nitra was created by unicorn founders who have successfully scaled to thousands of customers and exited $1B+ public offerings. They are joined by an ambitious and experienced team from American Express, Citi, PayPal, Capsule, Plaid, Bloomberg, Meta, Facebook, and Mastercard. The team is backed by some of the world’s leading VCs (Andreessen Horowitz, NEA, etc.) and is supported by an expert group of advisors including the cofounders of Square and Xendit, executives from Intuit, former Governors, White House senior staffers, and a co-founder of CityMD.
Nitra maintains a hybrid work policy, with team members working from the office four days per week and Wednesdays designated as a work-from-home day.
We're looking for: We’re looking for an experienced Event Marketing Manager to own the strategy, planning, and execution of our conference and event marketing efforts. This role is responsible for using events as a core go-to-market and demand generation channel—driving brand awareness, pipeline growth, and meaningful customer and prospect engagement.
You will lead events end-to-end, from strategy and vendor coordination to on-site execution and post-event performance analysis, working closely with Sales, Demand Generation, and Leadership.

Your responsibilities will include:

  • Own the end-to-end event marketing strategy across conferences, trade shows, and hosted events
  • Identify, evaluate, and manage participation in industry conferences and third-party events aligned with GTM priorities
  • Plan and execute all aspects of events, including booth strategy, sponsorships, speaking opportunities, and experiential activations
  • Partner with Sales and Demand Generation to align event goals with pipeline, lead generation, and revenue targets
  • Manage event timelines, budgets, logistics, vendors, and external partners
  • Develop event messaging in collaboration with Product Marketing to ensure consistent positioning
  • Coordinate pre-event promotion, including email invites, landing pages, and paid or partner-driven promotion
  • Support on-site execution, including booth staffing, lead capture processes, and sales enablement
  • Own post-event follow-up strategy, including lead handoff, nurture coordination, and performance reporting
  • Measure and report on event ROI, including leads generated, pipeline influenced, and qualitative outcomes
  • Continuously test and improve event formats, sponsorship strategies, and attendee engagement tactics

    • You have:

  • 4–7+ years of experience in event marketing, field marketing, or experiential marketing
  • Proven experience managing conferences, trade shows, or large-scale events
  • Strong project management skills with the ability to manage multiple events simultaneously
  • Experience partnering closely with Sales and GTM teams
  • Comfortable managing budgets, vendors, and external stakeholders
  • Strong communication and organizational skills
  • Experience in B2B, SaaS, or high-growth environmentsFamiliarity with CRM and event lead capture tools
  • Experience tying events directly to pipeline and revenue impact

    • We Offer:

  • Equity - Everyone at Nitra is an owner. When the company wins, you win.
  • Competitive Salary - You’re the best of the best, and your salary will reflect your experience and reward your contributions to Nitra.
  • Health Care - Your health comes first. We offer comprehensive health, vision, and dental insurance options.
  • Retirement Benefits - Your financial stability matters to us so we provide a generous employer 401K match.
  • Nitra maintains a hybrid work policy, with team members working from the office four days per week and Wednesdays designated as a work-from-home day.

    • Skills

    Booth Design And ActivationBudget ManagementCampaign CoordinationConference ManagementCRM And Event-lead ToolsDemand Generation AlignmentEvent StrategyMarketing CommunicationsNurturing And ROI ReportingPost-event Lead HandoffProject ManagementSales EnablementSponsorshipsTrade ShowsVendor Management

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