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Google ads Manager

BengaluruOn-siteFull-time

AI Summary

Performance-oriented marketer responsible for managing and growing paid campaigns across US, UK, and Canada with substantial budgets, optimizing CAC, ROAS, CTR and conversions.

About this role

Location: Bengaluru

JobType: full-time

🔥 Role

We are seeking a performance-oriented marketer capable of ** managing and growing paid campaigns** across the ** US, UK, and Canadian markets** with substantial budgets.

Requirements

🎯 Responsibilities

Oversee and expand campaigns on:

Google Ads (Search, Display, YouTube)

Meta Ads (Facebook, Instagram)

Manage a monthly spend of ₹1–2 Cr+

Drive key metrics such as CAC, ROAS, CTR, and conversions

Conduct A/B testing involving creatives, targeting, and bidding strategies

Optimize acquisition and retention funnels

Collaborate with creative and product teams to enhance performance

🌍 Must-Have

Experience working in the US, UK, and Canadian markets

Demonstrated ability to manage budgets exceeding ₹1–2 Cr

Strong expertise in performance KPIs such as CAC, ROAS, and CPA

🛠 Tools

Google Ads, Meta Ads Manager, GA4, AppsFlyer/Adjust, GTM, Excel

🚫 Non-Negotiables

No experience with low-budget campaigns

No experience limited to India-only campaigns

Must have experience in scaling campaigns, not just executing them

🔍 Ideal Candidate

Has successfully scaled high-budget campaigns with strong ROI

Exhibits deep ownership of KPIs such as CAC, ROAS, and CTR

Data-driven and execution-focused

Must have Skills

Performance Marketing

Google Ads

Good to have Skills

Google Adsense

Skills

A/b TestingAdjustAppsFlyerBidding StrategiesCACCampaign OptimizationCampaign ScalingConversionsCross-channel AttributionCTRDigital Marketing AnalyticsExcelGA4Google AdsGTMMeta Ads ManagerROAS

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