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Cracken

Posted 2 months ago

Open

GTM Engineer

RemoteRemoteFull-time

AI Summary

GTM engineer responsible for building and maintaining the GTM infrastructure, integrating tools, automating prospecting workflows, and analyzing pipeline performance across marketing and sales.

About this role

Location: Remote
Experience: 3+ years

About Us

Built by ex–nation-state operators and AI researchers, Cracken is the world’s first Uncensored Vibe Hacking platform that safely amplifies security teams and gives enterprises proven, auditable security resilience.

What You’ll Do

  • Build and maintain the GTM infrastructure across marketing and sales

  • Implement and manage tools such as HubSpot, Clay, Heyreach, outbound platforms, and analytics tools

  • Design and build automation pipelines for prospecting, lead enrichment, outreach campaigns, and CRM workflows

  • Connect tools across the GTM stack and maintain clean data flows between systems

  • Use AI and automation tools to improve targeting, prospect research, and personalization

  • Run experiments on outbound strategies, messaging, and segmentation

  • Build dashboards and reports to track pipeline health and campaign performance

Qualifications

  • 3+ years of experience in GTM Engineering, Growth Marketing, RevOps, Marketing Ops, or similar roles

  • Hands-on experience with HubSpot or other CRM systems

  • Experience with modern GTM tools such as Clay, Heyreach, and outbound automation platforms

  • Experience building automation workflows and marketing pipelines

  • Familiarity with no-code / low-code automation tools

  • Interest in using AI tools to improve marketing and outbound automation

  • Strong analytical mindset and ability to evaluate campaign and pipeline performance


Why Cracken?

  • Real-world impact
    Our technology is validated in high-stakes, real-world environments and grounded in hands-on internal research.

  • Team with a mission
    Ukrainian-heavy international team of PhDs, professors, and senior industry engineers, driven by intrinsic motivation and real-world adversity.

  • Adaptive roles
    We shape roles around exceptional talent - your ownership and drive will define your path.

  • Perfect timing
    Operating at the intersection of AI, cybersecurity, and autonomous systems, Cracken is uniquely positioned to build resilient security products.

Skills

AI Tooling For MarketingAnalytics ToolsAutomation PipelinesCampaign PerformanceClayCRM SystemsCRM WorkflowsDashboardsData IntegrationExperiments On Outbound StrategiesHeyReachHubspotLead EnrichmentMarketing AutomationNo-code/low-code AutomationOutbound AutomationPersonalizationPipeline HealthProspectingProspect ResearchReportsSegmentation

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