Head of VIP

We are B2Spin, and we are dedicated to delivering the best Free-to-Play Social Casino and gaming experiences by creating captivating, engaging, and unique products that are accessible to everyone. We have built a team of talented professionals from all over the globe, who are working to continually improve the experiences of our players. We are not looking to just be part of the industry, but to revolutionize it.

The Role

Own and elevate our VIP strategy, turning our most valuable players into lifelong advocates through world-class experiences, sharp commercial thinking, and inspirational team leadership.

What You Will Be Doing

• Define and execute a high-impact VIP strategy that drives player retention, lifetime value, and engagement on a global scale

• Set, own, and exceed KPIs and revenue targets that keep the VIP division performing at its peak

• Use player data and performance insights to sharpen segmentation, refine journeys, and unlock commercial opportunities

• Deliver truly personalised VIP experiences — tailored rewards, exclusive events, and white-glove service for top-tier players

• Partner with Marketing, CRM, and Product to create seamless, joined-up experiences across every touchpoint

• Manage the global VIP budget, allocating resources strategically to maximise ROI and stay ahead of the competition

What We Are Looking For

• Extensive experience in VIP management, CRM, or high-value customer strategy within online gaming or gambling

• A proven track record of building and scaling VIP programs with measurable commercial results

• Hands-on leadership experience with the ability to inspire teams and drive a shared vision

• Strong analytical mindset — comfortable turning data into strategy and strategy into action

• Deep understanding of VIP customer behaviour, expectations, and relationship management

• Someone who thrives in fast-paced, high-growth environments and embraces change
  

We hire based on skills, drive, and ideas — nothing else. Your background, gender, age, race, ethnicity, disability, sexual orientation, religion, neurodiversity, or educational path will never be a barrier to joining us. We also welcome candidates from non-traditional career journeys and value diverse perspectives that challenge conventional thinking. Diversity fuels our innovation, collaboration, and growth, and we're committed to creating an environment where everyone can contribute their best work and thrive.