Posted 4 months ago

Marketing Coordinator

ShenzhenRemoteFull-time

AI Summary

Overseas brand planner and content strategist who develops and executes brand, social media, and PR plans for international markets, focusing on LinkedIn and YouTube, with data-driven optimization and cross-team collaboration.

About this role

About Us

At Metaprise, we’re building the world’s first Financial Operating System — an AI Agent–powered platform that unifies Accounts Receivable, Accounts Payable, Contract Management, SmartFlow Automation, and Cash Management into a single intelligent hub. We help enterprises eliminate operational gaps between financial tools, giving them total control over data flow and cash flow. Backed by real customers in the US and global expansion momentum, we’re scaling fast and looking for builders who thrive in high-growth, high-impact environments.

Responsibilities

1. Overseas brand planning and content strategy: Participate in the organization of the core brand information, brand proposition and content direction, and assist in establishing and maintaining a unified overseas brand expression system.

2. Overseas social media operation: Be responsible for or deeply involved in the content planning and operation of overseas social media platforms, including but not limited to LinkedIn, YouTube (加分项：X / Twitter, Medium, Substack， etc.)， formulate content rhythm， topic direction and release plan， and continuously optimize content performance.

3. Brand content and PR support： Write or collaborate to complete brand-related content， including brand articles， press releases (Press Release)， overseas marketing materials， company external communication content (such as website copy， external introduction， etc.).

4. Data analysis and continuous optimization： Track social media content-related data (exposure， interaction， conversion， etc.)， and continuously optimize content strategies and communication methods based on data feedback.

5. Cross-departmental and cross-regional collaboration： Collaborate closely with product， sales， and management teams， understand business priorities and translate them into brand language， support brand and communication needs of overseas and US-China teams.

Requirements

1. At least 3 years of working experience, with relevant experience in overseas brand planning, overseas social media operation or PR. Have practical experience operating overseas platforms such as LinkedIn and YouTube (essential requirement). Candidates with a background in ToB / technology / SaaS / AI are preferred.

2. Have a strong brand awareness and be able to think about issues from a brand perspective rather than just a content publishing perspective. Have content planning capabilities and be able to independently complete topic selection and content framework construction.

3. Have good communication and collaboration skills, be able to understand business goals and convert them into clear and effective brand and communication language.

4. Those who can use English as a working language are preferred.

5. Bonus points:

Have overseas PR experience or overseas media resources

Have an individual overseas content account or a mature portfolio

Be familiar with the brand communication methods of overseas technology companies or international enterprises

Skills

AnalyticsB2B MarketingBrand Performance OptimizationBrand StrategyBrand Voice DevelopmentCampaign PlanningContent CalendarContent CreationContent PlanningCross-Functional CollaborationData AnalysisEnglish ProficiencyMedia RelationsOverseas Market ExperienceOverseas Platform OptimizationPortfolio ManagementPress Release DraftingPR WritingSaaS/AI Branding ExperienceSEO BasicsSocial Media ManagementWebsite Copy Writing

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