Posted 1 month ago
Marketing Performance Coordinator
AI Summary
Marketing Performance Coordinator Why Babble?Babble is a Customer Experience-led growth business. As the ultimate Trusted Advisor for cloud-based technologies, we specialize in empowering businesses with the best solutions from the world's leading providers.We are specialists in:Microsoft Modern WorkCybersecurityContact Centre TechnologyMobile SolutionsCommunications & ConnectivityWith thousands of customers, we're just scratching the surface of our potential.
About this role
Marketing Performance Coordinator
Why Babble?
Babble is a Customer Experience-led growth business. As the ultimate Trusted Advisor for cloud-based technologies, we specialize in empowering businesses with the best solutions from the world's leading providers.
We are specialists in:
- Microsoft Modern Work
- Cybersecurity
- Contact Centre Technology
- Mobile Solutions
- Communications & Connectivity
With thousands of customers, we're just scratching the surface of our potential. Many of our clients currently benefit from one or two of our technologies, presenting an incredible opportunity to introduce them to our full suite of market-leading solutions.
Join us on this exciting journey and let's achieve greatness together!
About Us | Leading UK Cloud Solutions Provider | Babble Â
Join Our Dynamic Team as a Cloud Services Engineer! 🌟Â
The purpose of this role is to take senior, hands-on ownership of the organisation’s cloud services environment, ensuring it is secure, reliable, cost-effective, and continuously improving. The role is responsible for managing, developing and maintaining services across Microsoft Azure, Microsoft 365 and the Cisco Meraki environment, supporting modern ways of working and high-quality internal technology services.
What will you be doing?Â
The Marketing Performance Coordinator is the day-to-day operator of Babble's marketing automation platform. As the HubSpot specialist within the Revenue Operations team, this role is responsible for the configuration, workflow management, sequence optimisation, and integration health that keeps the marketing engine running reliably.Â
This role executes within the system and framework designed by the Marketing Operations Manager, and over time will develop into a broader contributor as the automation infrastructure matures.Â
This is a junior-to-mid level role, but it requires genuine HubSpot expertise. Familiarity is not enough — the successful candidate will be comfortable configuring workflows independently, diagnosing integration issues, and maintaining platform health without close supervision.Â
Key Responsibilities:
HubSpot Platform ManagementÂ
Own the day-to-day configuration and administration of HubSpot, ensuring the platform is set up correctly and operating reliablyÂ
Build, test, and maintain marketing workflows and automation sequences in line with the system design defined by the Marketing Operations ManagerÂ
Monitor platform performance and proactively identify and resolve configuration issues, broken workflows, or automation failuresÂ
Keep the platform organised, well-documented, and accessible — maintaining clear naming conventions, folder structures, and workflow logic across all assetsÂ
Sequence OptimisationÂ
Review and optimise outbound and nurture sequences to improve engagement rates, conversion, and overall execution qualityÂ
Test and iterate on sequence timing, messaging logic, and enrolment criteria based on performance dataÂ
Flag underperforming sequences and make recommendations for improvement in collaboration with the Marketing Operations ManagerÂ
Integration Health & Data QualityÂ
Monitor and maintain the health of the HubSpot-Salesforce integration, identifying and resolving sync issues in a timely mannerÂ
Ensure marketing data flowing into Salesforce is clean, accurate, and consistently structured in line with agreed field standardsÂ
Support the Marketing Operations Manager with data quality audits, lead lifecycle maintenance, and CRM hygiene across marketing-owned recordsÂ
- Maintain accurate lead classification and lifecycle stage data across HubSpot and Salesforce throughout the funnelÂ
Campaign Performance ReportingÂ
Build and maintain campaign performance dashboards and regular reporting outputs to support marketing and commercial stakeholder needsÂ
Validate attribution data inputs to ensure the marketing attribution model is supported by accurate, up-to-date informationÂ
Produce marketing-to-sales handoff reports to support pipeline conversion tracking and quality measurementÂ
- Monitor campaign and workflow metrics, flagging anomalies or underperformance for reviewÂ
Operational SupportÂ
Provide operational and analytical support to the Marketing Operations Manager across key projects and initiativesÂ
Support the use of prospecting and data enrichment tools — including Lusha — to maintain accurate contact and account dataÂ
- Assist with data preparation, list management, and segmentation tasks to support campaign execution and targeting
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Qualifications
Skills RequiredÂ
- Genuine HubSpot fluency — hands-on experience configuring workflows, managing sequences, and maintaining the platform independentlyÂ
Experience with Salesforce CRM and familiarity with HubSpot-Salesforce integration managementÂ
Strong Excel or spreadsheet capability with experience handling and validating datasetsÂ
High attention to detail and a disciplined approach to data quality, platform hygiene, and process accuracyÂ
Strong organisational skills with the ability to manage multiple priorities and reporting cycles simultaneouslyÂ
Proactive and solutions-oriented — able to identify and resolve platform and data issues without close supervisionÂ
Minimum 2 years' experience in a marketing operations, automation, or commercial support roleÂ
Desirable ExperienceÂ
HubSpot certification in Marketing Hub, Operations Hub, or equivalentÂ
Experience with BI tools such as Power BI for marketing performance reportingÂ
Exposure to marketing attribution frameworks or funnel reportingÂ
Experience working in a B2B technology, SaaS, or subscription-based businessÂ
Familiarity with data enrichment or prospecting tools such as Lusha, ZoomInfo, or similarÂ
Additional Information
Why work for Babble?
- Annual Leave: 20 days’ paid holiday
- Public Holidays: 12 paid bank holidays
- Pension: Statutory pension provision
- Sick Leave: 20 days’ statutory sick pay
- Working Pattern: 10‑day fortnight
- Work Environment: Full‑time, office‑based role
- Parental Leave: Statutory maternity and paternity leaveÂ
The recruitment journey
We want to fill this role quickly, but we want to get the right person. The recruitment process will consist of a screening call. If you proceed past this then you will have an interview over Teams and possibly a follow up interview and competency testing depending on the role requirements.Â
Direct Candidates Only
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