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Posted 25 days ago

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Media Buyer – Google Ads Specialist

United StatesRemoteFull-time

AI Summary

Media Buyer specializing in Google Ads responsible for planning, launching, and optimizing campaigns across Google Search, YouTube, Performance Max, and Demand Gen to drive ROAS and growth.

About this role

Media Buyer – Google Ads Specialist

About Us

We’re a performance-driven digital marketing agency scaling growth for clients across health, fintech, eCommerce, and other fast-growing industries. We combine creative strategy with high-performance paid media execution across Google, Meta, and emerging platforms.

We’re currently looking for a highly experienced Media Buyer – Google Ads Specialist to join our growing team and lead performance-focused campaigns across multiple Google products and campaign types.

The Role

As a Media Buyer – Google Specialist, you’ll be responsible for planning, launching, optimizing, and scaling high-performing paid media campaigns across the Google ecosystem.

We’re looking for someone deeply specialized in Google Ads, with strong hands-on experience managing campaigns across:

  • Search

  • YouTube

  • Performance Max

  • Demand Gen

  • AI Max / AI-powered campaign optimization

This person should be highly analytical, performance-driven, and comfortable working in a fast-paced agency environment managing multiple accounts and budgets simultaneously.

Key Responsibilities

  • Build, launch, and optimize Google Ads campaigns across Search, YouTube, Performance Max, and Demand Gen

  • Monitor campaign performance, pacing, and budgets on a daily basis

  • Analyze KPIs including ROAS, CAC, CPA, CTR, and conversion rates

  • Develop testing strategies for creatives, audiences, bidding strategies, and landing pages

  • Identify growth opportunities and performance improvements across accounts

  • Collaborate with creative, analytics, and strategy teams to improve campaign outcomes

  • Stay up to date with Google Ads platform updates, AI-driven features, automation tools, and industry trends

  • Prepare client-facing reports and performance insights

  • Troubleshoot tracking, attribution, and campaign delivery issues when needed

You’re a Fit If You:

  • Have at least 5 years of hands-on experience managing Google Ads campaigns

  • Have strong expertise specifically in:

    • Google Search

    • YouTube Ads

    • Performance Max

    • Demand Gen

    • AI-driven campaign optimization / AI Max

  • Have experience managing significant monthly ad budgets

  • Are highly analytical and data-driven

  • Understand attribution, conversion tracking, and performance reporting

  • Are comfortable working independently in a remote environment

  • Have experience in agency environments or managing multiple client accounts simultaneously

  • Communicate clearly and proactively

  • Google Ads certifications are a strong plus

What We Offer

  • Competitive compensation based on experience

  • Fully remote work environment

  • Opportunity to work with fast-growing brands and performance-focused teams

  • Collaborative and fast-paced culture

  • Flexibility, autonomy, and room for growth

  • Exposure to cutting-edge AI tools and advertising strategies

Skills

AI-driven Campaign OptimizationAI MaxAttributionAudience TargetingBidding StrategiesBudget ManagementCACCampaign AnalyticsClient ReportingConversion TrackingCPACreative TestingCTRDemand GenDigital MarketingGoogle AdsGoogle AnalyticsGoogle SearchLanding Page TestingPerformance MaxPPCReportingROAS OptimizationTracking TroubleshootingYouTube Ads

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