Product Manager II

Key Responsibilities

• Drive end-to-end product lifecycle – Own discovery, definition, design, launch, adoption, and iteration for assigned Core CRM capabilities; define success metrics and KPIs; use data to prioritize investments, evaluate trade-offs, and guide post-launch improvements.

• Conduct user research and discovery – Conduct customer interviews, persona and workflow analysis to deeply understand dealership processes, sales workflows, and customer pain points; translate insights into product requirements.

• Partner with cross-functional teams – Collaborate with Engineering, Design, Data, GTM, and Customer Success to align on scope, timelines, and execution; lead regular sync meetings and champion product decisions across functions.

• Write clear product specifications – Document requirements, acceptance criteria, and user stories in PRDs and design specs that guide engineering and design execution; ensure clarity and alignment before development begins.

• Monitor adoption and customer health – Track feature adoption, customer engagement, and usage trends; identify adoption barriers and work with Success teams on enablement; drive continuous improvement based on real-world usage patterns.

• Gather and synthesize customer feedback – Establish feedback loops through customer interviews, support tickets, and product analytics; identify patterns and prioritize opportunities with highest customer and business impact.

• Drive business impact and ROI – Define clear success metrics tied to business outcomes (revenue, retention, adoption); regularly report on product performance; demonstrate and communicate product value to leadership and customers.

• Lead sprint planning and agile execution – Facilitate sprint planning, backlog grooming and refinement; ensure teams have clarity on priorities and dependencies; maintain sustainable team velocity and execution quality standards.

Requirements

• 3+ years of Product Management experience owning customer-facing SaaS products

• Advanced degree (MBA or Masters) from a top-tier institution.

• Strong product and business acumen with ability to operate in complex, multi-stakeholder environments

• Analytical and data-driven, with comfort in leveraging dashboards, metrics, and usage insights for product decision-making and continuous improvement

• Excellent written and verbal communication

• Experience partnering closely with Engineering, Design, Data, and GTM teams

• Experience building scalable systems and processes

• Demonstrated experience using Agile methodologies

Preferred Skills

• AI/ML product management experience

• Experience in the automotive retail industry or with dealer/OEM data

• Prior experience with CRM, sales enablement, or lead management products

• Track record of shipping products that drive measurable customer adoption and revenue impact