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Posted 4 days ago

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Product Owner

Mexico, MXRemote

AI Summary

The Role:We are seeking an experienced Product Owner to lead the migration. This role will drive product strategy, backlog execution, and stakeholder alignment to deliver a seamless, compliant, and business-value-driven transformation across various functions.Key Responsibilities:Product Ownership & StrategyDefine and own the product vision, roadmap, and backlog for the CRM migration programTranslate business needs into clear user stories, acceptance criteria, and prioritized backlogAlign CRM ca

About this role

The Role:

We are seeking an experienced Product Owner to lead the migration. This role will drive product strategy, backlog execution, and stakeholder alignment to deliver a seamless, compliant, and business-value-driven transformation across various functions.

Key Responsibilities:

  • Product Ownership & Strategy

    • Define and own the product vision, roadmap, and backlog for the CRM migration program

    • Translate business needs into clear user stories, acceptance criteria, and prioritized backlog

    • Align CRM capabilities with commercial excellence, omnichannel engagement, and customer experience goals

  • Migration & Transformation Delivery

    • Lead functional design and migration from Veeva CRM to Salesforce Life Sciences Cloud

    • Ensure data migration integrity, including HCP/HCO master data, interactions, and consent management

    • Support process harmonization and standardization across regions and brands

  • Stakeholder Management

    • Collaborate with Sales, Marketing, Medical Affairs, Patient Services, Compliance, and IT stakeholders

    • Act as the primary interface between business and delivery teams (Dev, QA, Data, Integration)

    • Drive decision-making forums, backlog grooming, sprint planning, and demos

  • Agile Execution

    • Own Agile ceremonies: sprint planning, backlog refinement, reviews, retrospectives

    • Ensure timely delivery of high-quality increments aligned with business priorities

    • Continuously optimize backlog based on business value and feedback loops

  • Compliance & Regulatory Alignment

    • Ensure CRM solution adheres to pharma compliance requirements (e.g., promotional guidelines, consent, transparency reporting)

    • Collaborate with Legal/Compliance to embed auditability and regulatory controls

  • Integration & Ecosystem Enablement

    • Drive integration with key platforms such as:

      • Marketing automation (SFMC / Adobe)

      • Data platforms (MDM, CDP, Data Lake)

      • Patient Services / HUB systems

      • Support omnichannel engagement enablement and analytics integration

Requirements:

  • 8–12+ years of experience in Product Ownership / Business Analysis / CRM transformation

  • Strong experience in Veeva CRM and Salesforce (preferably Life Sciences Cloud or Service Cloud)

  • Proven track record in CRM migration or large-scale digital transformation in pharmaceuticals or life sciences

  • Deep understanding of:

    • HCP engagement models

    • Field force operations

    • Pharma compliance & regulatory requirements

  • Hands-on experience with Agile/Scrum delivery models

  • Strong stakeholder management and executive communication skills

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