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Samba

Posted 3 months ago

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Programmatic Account Manager

LondonRemoteFull-time

AI Summary

Programmatic Account Manager to manage EMEA client base, lead onboarding and platform enablement, optimize campaigns, and drive growth through strategic advisory and upsell opportunities.

About this role

Samba is an AI-powered media intelligence company on a mission to give marketers the complete picture of their audiences. Our AI indexes media consumption across millions of smart TVs and 2.5 billion web pages, combining that data with third-party signals through the Samba Knowledge Graph, a map of the real interests, behaviors, and purchase intent of 1.5 billion user profiles globally. Brands, agencies, publishers, and platforms use Samba to make smarter decisions across every stage of the marketing funnel.

Samba TV, now including Semasio's contextual platform, is a global leader in omniscreen advertising solutions. With access to one of the world’s most progressive audiences and a comprehensive semantic targeting platform, we empower brands to engage TV viewers across all devices with actionable insights and measurable results.
We are looking for a Programmatic Account Manager to support our expanding EMEA client base. This role blends client servicing, media planning, campaign management, and technical support, ideal for a strategic and solutions-oriented professional with experience in programmatic advertising and a passion for helping clients succeed.
You’ll act as a key point of contact for agencies, advertisers, and platform partners, ensuring campaigns are executed smoothly, clients are enabled on our platforms, and our full product suite is leveraged to drive growth.

What you'll do

  • Act as the primary point of contact for EMEA clients, including agencies, publishers, and advertisers, building strong long-term strategic relationships.
  • Lead end-to-end onboarding, platform training, and ongoing enablement on Semasio’s Semantic Targeting Platform and the broader programmatic ecosystem.
  • Review campaign briefs, recommend targeting strategies, build custom segments, and monitor performance to deliver optimisations and ensure successful campaign delivery.
  • Provide hands-on technical support, troubleshooting issues through the internal ticketing system and partnering with Product and Engineering as needed.
  • Analyse client usage and engagement data to identify opportunities for increased platform adoption and develop strategic plans and business cases to scale accounts.
  • Identify and drive upsell and cross-sell opportunities while delivering insights, reports, and regular check-ins to support client growth and retention.
  • Serve as a strategic advisor by sharing market trends, campaign ideation, and education on ACR and contextual targeting, and by feeding client needs into product roadmap discussions.
  • Contribute to internal knowledge-sharing and training initiatives to strengthen team capabilities and support cross-functional collaboration.

    • Who you are

  • 2 to 4 of experience in customer success, account management, or technical support, ideally within the ad tech or programmatic media industry
  • Experience with DSPs and SSPs, including hands-on campaign setup, delivery monitoring, and optimisation is preferable
  • Strong technical understanding of data, targeting methodologies, and digital advertising platforms
  • Excellent communication and client-facing skills, with a proactive, solution-oriented approach
  • Comfortable presenting complex technical concepts in an easy-to-understand, value-driven manner
  • Experience conducting product training and leading onboarding sessionsStrong analytical and problem-solving skills with an ability to turn data into insights
  • Collaborative team player who thrives in a fast-paced, dynamic environment
    • #LI-AK1

    Skills

    ACRBusiness Case DevelopmentCampaign SetupClient EnablementContextual TargetingData AnalysisData TargetingDelivery MonitoringDigital Advertising PlatformsDSPsKnowledge SharingOnboardingOptimisationPlatform TrainingProduct CollaborationReportsSemasio Semantic Targeting PlatformSSPsTicketing SystemTroubleshooting

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