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Sporty Group

Posted 1 month ago

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Programming Data & Insights Analyst

São PauloOn-siteFull-time

AI Summary

Transforms programming, audience and performance data into strategic insights to influence scheduling, rights, and revenue decisions; builds dashboards and analyses and presents findings to leadership.

About this role

About the role

The Programming Data & Insights Analyst will be responsible for transforming programming, audience and performance data into strategic insights that directly influence scheduling, rights acquisition and revenue decisions.

This role goes beyond reporting: it requires the ability to structure complex datasets, identify patterns, and translate numbers into clear, compelling executive narratives. The professional will build dashboards, develop performance analyses and create high-impact presentations that support leadership discussions and strategic planning. The ideal candidate understands how to connect TV ratings, digital performance and business outcomes — and communicate those connections persuasively.

What you'll be doing

  • Build and maintain the daily and weekly programming schedule across linear and digital channels.
  • Schedule live sports events, studio shows, replays and other programming elements in accordance with rights windows and distribution agreements.
  • Operate and manage the programming grid within broadcast traffic and scheduling systems.
  • Execute the operationalization of the programming schedule using software such as Media+, Aleph, Protheus or similar broadcast scheduling platforms.
  • Insert and manage programming elements including live events, replays, promos, sponsorship assets and commercial breaks within the schedule.
  • Coordinate real-time schedule adjustments during live broadcasts or programming updates.
  • Ensure accurate delivery of EPG data to distribution partners and internal systems.
  • Work closely with Programming, OPEC, Operations and Marketing teams to align programming execution.
  • Monitor schedule accuracy and reconcile programming against As-Run logs.
  • Maintain updated documentation of programming grids and schedule changes.
  • Support planning for major competitions, special broadcasts and seasonal programming strategies.

What you'll bring

  • Bachelor’s degree in Communication, Media, Broadcasting or related field.
  • 3+ years of experience in TV programming or scheduling.
  • Experience in sports broadcasting is highly desirable.
  • Knowledge of traffic systems and EPG workflows.
  • Technical Skills Desired.
  • Experience with playout or traffic systems.
  • Understanding of broadcast clocks and commercial break structure.
  • Knowledge of As-Run logs and compliance processes.
  • Strong Excel / Google Sheets skills.
  • Ability to manage complex grids and last-minute changes.
  • High level of organization.
  • Attention to detail.
  • Ability to work under live-event pressure.
  • Strong cross-functional communication.
  • Problem-solving mindset.

What's in it for you

  • We have an office in São Paulo City!
  • A competitive salary
  • 30 days paid annual leave
  • Brazilian employment contract
  • Equipment
  • Public transportation vouchers
  • Food vouchers
  • TotalPass (gym allowance)
  • Clude (preventative healthcare)

If you're interested, we encourage you to apply! Every application is reviewed by a member of our team (AI is not used in our recruitment process), and we aim to respond within 48 hours.

Skills

AlephAs-Run LogsBroadcast ClocksBroadcast Scheduling PlatformsCommercial Break StructureData VisualizationEPG WorkflowsExcelExecutive StorytellingGoogle SheetsLive Event CoordinationMediaPerformance AnalysesPlayout Or Traffic SystemsProgramming Schedule ManagementProtheusReal-time Schedule AdjustmentsScheduling Grid ManagementScheduling SoftwareTraffic Systems

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