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Senior Manager - Strategy & Special Projects (Business Intelligence Center)

BangkokOn-siteFull-time

AI Summary

Senior manager leads strategy and special cross-functional projects, translating strategic priorities into actionable plans and driving end-to-end execution for growth initiatives in retail, wholesale, and digital channels.

About this role

The Senior Manager of Strategy & Special Projects is responsible for identifying growth opportunities, assessing business risks, and leading high-impact strategic initiatives from concept to execution suitable for retail & wholesale business landscape.

This role acts as an internal strategy leader and execution driver, combining deep market research, structured problem-solving, and cross-functional leadership to deliver measurable business outcomes. The role works closely with senior management to translate strategic priorities into actionable plans and ensure successful implementation across teams.

Strategic Planning & Business Insights

  • Conduct in-depth market research (customers, competitors, industry trends)

  • Identify:

    • Growth opportunities (new markets, categories, channels)
    • Business risks (competitive threats, margin pressure, operational gaps)
  • Develop data-driven recommendations for leadership decision-making

  • Prepare high-quality materials for senior leadership (presentations, business cases)

Special Projects Leadership (End-to-End Execution)

  • Lead high-priority, CEO/management-sponsored initiatives such as:

    • New business launches (e.g., new store formats, e-commerce expansion)
    • Cost optimization programs
    • Customer experience transformation
  • Define scope, timeline, KPIs, and success metrics. Monitor the against targets, making adjustments as needed.

  • Drive execution across functions (merchandising, operations, marketing, tech)

Cross-Functional Program Management

  • Act as the central driver ensuring alignment across teams
  • Break down strategic initiatives into clear, trackable workstreams
  • Set priorities and guide internal teams on execution focus
  • Proactively resolve bottlenecks and escalate risks

Requirements

  • 8–12+ years of experience in: Strategy consulting / corporate strategy / business transformation

  • Background in top-tier consulting or strategy roles strongly preferred

  • Experience with digital transformation or e-commerce expansion

  • Exposure to data-driven decision-making environments

  • Comfortable moving between:

    • Boardroom discussions
    • Day-to-day execution with operational teams

Strategy & Problem Solving

  • Strong structured thinking (e.g., issue trees, hypothesis-driven approach)
  • Ability to translate ambiguity into clear action plans

Market Research & Analytical Skills

  • Advanced skills in:

    • Market sizing
    • Competitive benchmarking
    • Customer segmentation
  • Strong data analysis (Excel, SQL, or BI tools)

  • Ability to synthesize complex data into clear insights

Retail Business Acumen (Critical)

  • Deep understanding of:

    • Retail P&L (revenue, margin, inventory, cost structure)
    • Omnichannel business models (store + e-commerce)
    • Key retail drivers (footfall, conversion, basket size)
  • Experience in retail, FMCG, or e-commerce strongly preferred

Execution & Project Management

  • Proven ability to ** drive execution **, not just recommend strategy

  • Strong project management skills:

    • Planning, tracking, risk management
    • Stakeholder coordination
  • Ability to manage multiple high-priority initiatives simultaneously

Comfortable working in fast-paced, ambiguous environments

Skills

BI ToolsCompetitive BenchmarkingCross-functional LeadershipCustomer SegmentationData AnalysisData-driven Decision MakingExcelHypothesis-driven ThinkingIssue TreesMarket SizingOmnichannel AnalyticsP&L UnderstandingProblem SolvingProject ManagementSQLStore & E-commerce AnalyticsStrategic Planning

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