VP EMEA
AI Summary
Samba is a media intelligence company. We know what the world is watching, reading, and thinking about — in real time, at scale, across every screen. Our data exists with the consent of over a billion people, organized into the most complete picture of consumer attention ever built.
About this role
What You'll Do
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Own the European P&L — set targets, forecast with precision, and consistently deliver against ambitious revenue goals
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Build, lead, and develop a high-performing European revenue organization across sales, account management, and partnerships — recruiting and retaining top commercial talent
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Drive new logo acquisition across brand advertisers, agencies, broadcasters, and platform partners across Europe
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Expand existing accounts by deepening relationships and growing adoption across Samba's full suite: programmatic media, measurement, data licensing, and outcomes
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Define and execute the European go-to-market strategy including pricing, packaging, channel approach, and partner ecosystem development
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Serve as Samba's executive presence in Europe — representing the company at industry events, with senior clients, and with key advertising and media bodies
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Partner with global Sales, Product, Marketing, and Data teams to adapt Samba's strategy for regional market dynamics
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Provide market intelligence back to HQ to inform product roadmap, Samba Knowledge Graph development, and European expansion priorities
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Implement rigorous sales process, CRM discipline, and pipeline hygiene across the region
Who You Are
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12+ years of commercial experience, with 5+ years leading revenue teams across European markets
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Deep domain expertise in digital advertising, TV/streaming, media measurement, or data and analytics
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Proven track record of building and scaling revenue organizations from the ground up — hiring, developing, and driving teams to quota attainment
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A natural executive — equally comfortable pitching a CMO, closing a major partnership, or presenting to the board
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Commercially minded and operationally rigorous: you build process, run the business on data, and hold teams accountable without micromanaging
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Experienced selling complex, consultative solutions to senior marketing decision-makers at brands and agencies
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Existing relationships across major agency holding groups (WPP, Publicis, IPG, Dentsu), brand advertisers, platforms and publishers across Europe
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Proactive, autonomous, and action-oriented — you create clarity in ambiguous situations and move quickly to deliver results
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