Posted 3 months ago
短信推广总监
Ho Chi MinhOn-siteFull-time
AI Summary
Oversees SMS channel partnerships and strategy for overseas gambling market promotion, managing vendor relationships, campaign execution, and performance optimization.
About this role
岗位职责
1. 核心职责:负责对接各大虚拟渠道商的短信网关通道、线路资源,引入极具竞争力的通道。
2.上下游管理:统筹渠道商沟通协调,方案制定,保障短信渠道到达率及整体业绩目标。
3.营销转化与私域运营:负责海外博彩市场短信营销的整体策略制定。
4.数据驱动:分析短信触达率、转化率(ROI)及点击成本(CPC),优化文案策略,提升用户拉新与留存。
任职要求
1、具备独立思考能力,执行力强,有短信渠道策划执行经验;
2、熟悉电脑基础操作,有短信推广经验
3、对海外推广、流量运营、数据分析感兴趣;
4、能接受博彩推广行业工作节奏
Skills
Campaign ExecutionChannel ManagementConversion Rate OptimizationCPC OptimizationData AnalysisROI AnalysisSMS Gateway IntegrationVendor Coordination
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