Posted 2 months ago
Account Associate - Influencer & Partnerships
AI Summary
Account Associate supporting influencer and partnerships programs, sourcing talent, coordinating campaigns, building presentations, tracking budgets and deliverables, and analyzing performance.
About this role
Responsibilities include, but are not limited to:
- Assist in talent procurement programs and campaigns. Ensure all deliverables are met on time and within budget
- Assist in development of strategies to grow existing accounts. Stay current on each client’s market, competitive environment and business goals to offer tactical talent partnership recommendations
- Compile materials and first drafts of presentations, departmental POVs, agency materials and talent communications with oversight from Director/Associate Director/Manager
- Monitor and aggregate weekly and/or monthly reporting; making recommendations and optimizations based on insights
- Research and stay abreast of new vendors/partners and submit recommendations to department director
- Collaborate internally with members of the Influencer and Partnerships team, as well as cross-department account team members
- Research and report on trends/best practices in Influencer and Talent Marketing, demonstrating an interest and aptitude for growing the agency’s offering
Preferred Qualifications/ Characteristics:
- 1-2+ years of communications, social media and/or digital marketing experience
- Experience in digital marketing or talent relations; influencer experience is a plus
- Proficient in creating proposals detailing complete marketing plans for clients
- Proficient in Google Suite, Google Docs, Google Sheets, etc
- Strong communication skills (verbal and written)
- Highly organized, detail-oriented, deadline-driven, and able to prioritize tasks
- Ability to work effectively in a fast-paced environment
- Problem analysis and problem-solving
- Knowledgeable of all major social platforms (Twitch, Instagram, Facebook, X, TikTok, Snapchat, YouTube)
- Knowledge of digital marketing KPIs
Job Type: Full-time
Education: Bachelor's (preferred) or equivalent experience required.
Account Associates on the Influencer and Partnerships team are responsible for supporting the day-to-day management of client relationships and talent partnerships. This includes sourcing talent (influencers, athletes, celebrities, etc.), coordinating in-person and digital brand activations, building presentations, tracking budgets and deliverables, and working closely with Account Managers and cross-functional teams to help execute campaigns from start to finish. This role will directly support Influencer and Partnerships Account Managers across accounts.
Skills
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