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Sunshine Sachs Morgan & Lylis

Posted 4 months ago

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Account Director, Entertainment & Events PR

Los AngelesHybridFull-time

AI Summary

Account Director leads entertainment and events PR for multiple clients, owning end-to-end campaigns and managing a bi-coastal team.

About this role

Sunshine Sachs Morgan & Lylis is a leading global communications agency built to navigate the complexities of a hyper-connected world. We represent the icons and innovators shaping culture—from global heritage corporations and high-growth tech startups to the non-profits, creative legends, and visionary founders who define the global discourse.
Our expertise spans the full cultural spectrum. We operate at the intersection of entertainment, social impact, corporate reputation, and consumer lifestyle, executing seamlessly across traditional media, social-first outlets, brand partnerships, and influencer ecosystems. Whether we are navigating complex crisis management, elevating advocacy campaigns, or launching global consumer brands, we are storytellers at our core.
You may notice our digital presence is purposefully understated. While our clients are global household names, we believe the best work happens when the spotlight stays firmly on those we represent. We fly under the radar by design - preferring to let our campaigns, and our results, speak for themselves.
If you're driven, intentional, and ready to do good, we're ready for you!

We are seeking a strategic, scrappy, and visionary Account Director to join our bi-coastal entertainment and events team. Located in our Los Angeles office, this role is designed for a seasoned leader with 8+ years of experience who thrives on the adrenaline of a premiere, the complexity of a global festival, and the nuance of talent representation. As an Account Director, you are the architect of the narrative. You don’t just manage accounts; you lead them with little-to-no oversight, counseling clients with confidence and motivating your team to over-deliver. We are looking for a powerhouse who is as comfortable pitching a cover story to The Hollywood Reporter as they are rallying an integrated team to build platform-agnostic campaigns that bring our clients' stories to life.

The Role

  • Account Leadership: Lead a diverse roster of entertainment accounts (events, film/TV, podcasts, and brands) from start to finish, serving as the primary strategic partner for your clients.
  • Integrated Strategy: Architect comprehensive communications plans that live at the intersection of traditional media, digital strategy, brand integration, and talent/influencer ecosystems.
  • Media Authority: Leverage a deep, existing network of entertainment and consumer media contacts to secure high-level, impactful placements and big picture profiles.
  • People Management: Direct, mentor, and train junior staff across multiple geographies (bi-coastal), fostering a "we, not me" culture while ensuring professional growth within your team.
  • Innovative Problem Solving: Proactively bring out-of-the-box ideas to the table—unprompted—to drive offline engagement and online virality.
  • New Business & Growth: Partner with senior leadership to craft winning proposals and identify opportunities for agency growth.
  • High-Stakes Execution: Oversee large-scale event logistics including red carpets, press conferences, and industry summits, managing talent, vendors, and partners without skipping a beat.

    • Who You Are:

  • The Veteran: 8+ years of agency or industry experience, with at least 2 years of experience in a direct people-management role.
  • The Connector: You have deep-rooted relationships with the gatekeepers at People, The Hollywood Reporter, Variety, and beyond.
  • The Strategist: You see the big picture and can translate a client's business goals into a creative, multi-layered media campaign.
  • The Mentor: You are passionate about training the next generation of PR professionals and know how to manage a team across different time zones.
  • The Generalist Expert: You are excited by the evolution of the industry—fluent in traditional PR but eager to dive into creator culture and digital brand integrations.
  • The High-Performer: You are incredibly organized, possess great judgment under fire, and take genuine pride in the quality of your team's output.
  • The Road Warrior: Willing to work select evenings/weekends and travel to bring our clients’ biggest moments to life.

    • Skills

    Brand PartnershipsCrisis CommunicationsDigital StrategyEvents ManagementInfluencer MarketingMedia RelationsPRTraditional Media

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