Posted 4 months ago
Account Strategy Executive
ShenzhenOn-siteFull-time
AI Summary
Account Strategy Executive plans and manages digital ad campaigns on major media platforms, analyzes performance data, optimizes campaigns against KPIs, and coordinates with internal teams and vendors.
About this role
We are looking for an Account Strategy Executive to manage and optimize ad campaigns across major media platforms. You will analyze performance data, coordinate with internal teams, and ensure campaigns meet key KPIs.
What You'll Do
- Responsible for advertising placement and campaign optimization on major media platforms (e.g., Tencent Ads, Toutiao/Bytedance, Guangdiantong, NetEase, etc.), ensuring delivery of advertiser KPIs. This includes developing media plans, budgeting, and daily account management.
- Prepare advertising performance reports, analyze campaign results, and implement optimization strategies.
- Maintain efficient communication with internal teams, accurately understand and organize requirements from supervisors, and drive execution.
- Coordinate internal teams, vendors, and clients to ensure smooth and efficient execution of all marketing activities.
- Provide regular updates on media trends and work progress to ensure smooth workflows and alignment with client expectations.
- Participate in content creation and campaign planning when needed.
Who You Are
- Bachelor’s degree or above, preferably in Marketing, Advertising, Communications, or related fields.
- 1+ year of experience in media buying or digital advertising on mainstream platforms, with hands-on experience in Tencent Ads, Bytedance/Juliang Engine, NetEase Youdao, or similar platforms.
- Strong data analysis capabilities, with familiarity in key metrics such as CTR, CVR, and ROI.
- Clear logical thinking with strong communication and coordination skills; able to independently manage project execution.
- Highly responsible, results-driven, and capable of working efficiently in a fast-paced environment.
- Creative mindset with sensitivity to content trends is a plus.
Why You'll Love It
- Advanced AI tools for all positions
- Competitive Salary
- Performance Review (2 times per year)
- Annual Performance Bonus
- Annual Paid Leave
- Marriage, Compassionate, and Parental Leaves
- Health Insurance
- Social Security
- Monthly, Quarterly, Annual MVP Awards (prizes up to 8,000USD)
- TGIF and other fun events at office
Skills
DSP/SSPExcelGoogle AnalyticsGuangdiantongHTMLNetEase YoudaoPPTTencent AdsToutiao/Bytedance
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Market data for this role
All reports →- SeriesRole reportsOne role family at a time: how many openings, what changed this week, who is hiring, what it pays.
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- Market overviewState of tech hiring, September 2026: up 4.8%Tech hiring rose 4.8% month over month in September 2026, with 411,122 new listings. Customer support and account executive roles led the growth.