Posted 8 days ago
Area Business Development Manager
AI Summary
Manages regional retail sales and ARPU targets for a broadcast network, conducting market surveys, building retailer relationships, and executing consumer promotions and brand activation at retail outlets.
About this role
WHY JOIN US?
We practice a vibrant & energetic office culture.
We provide opportunities for career advancement within the company.
Good performance is always rewarded accordingly.
“It's our people that make Astro Malaysia’s leading entertainment company. We are an inclusive employer, to enable everyone at Astro to be their best. We embrace differences – we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products/services and our community. We also understand and appreciate that diversity is a driver of creativity and innovation, which will make our business more competitive, compelling and profitable.”
JOB RESPONSIBILITIES:
JOB DESCRIPTION
- Responsible for the achievement of regional retail sales targets and ARPU targets set forth by the management of the company.
- Responsible for the market survey; analyze market trends/conditions and competitive activities in managing the business effectively and submit report to management with recommendations.
- Responsible for the building of close business rapport with the retailers under own charge through regular sales calls and usage of the Call Cards and Contact Reports in order to implement the company sales and distribution strategies throughout the retailer channels.
- Responsible for the timely execution, effective communication and monitoring of the nation-wide consumer promotions/offers and or local tailor-made promotions to ensure its achievement of the sales targets set.
- Responsible for the proper implementation/execution of ASTRO imaging/branding/awareness via ASTRO Counter/ASTRO Corner, TV Display, demo line, signage and decking up of the POS materials at the retail outlets.
- Responsible for the implementation, monitoring and control of incentive schemes intended for motivating the retailers and providing feedback and ground level check/control.
- Responsible for the development of the Retailer Channel of Distribution by identifying potential retailers for appointment and establishing good business relationship with selected retailers - leading to the achievement of sales target and the quality of customer service expected.
- Responsible for the execution, monitoring and compliance of retailers to the Retail Policy and Rules of Trade to ensure a sound operating business environment.
REQUIREMENTS:
Skills
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