Posted 2 months ago
Assistant Marketing Manager
AI Summary
Assistant Marketing Manager responsible for planning and executing digital marketing campaigns, managing content, events, partnerships, and performance analysis to drive lead generation and brand growth across markets.
About this role
The Flexi Group is a collection of beautifully designed flexible workspace brands with spaces across Asia Pacific and Australia. Our brands include The Hive, Common Ground and The Cluster, each bringing our community a unique member experience. We build, nurture and expand a community of professionals, serving as a hub for connection and collaboration for businesses.
Our mission is to inspire meaningful connections by building a second home where members become friends, and ideas become a reality.
We’re looking for people who want to make a meaningful impact on people’s workplace experience and someone who thrives in a collaborative setting. Take the next step in your career, join The Flexi Group’s dynamic team and become a part of the community.
A DAY IN A LIFE OF
The Flexi Group, a fast-growing co-working company, is seeking a creative and dynamic Assistant Marketing Manager to join our high-performing marketing team. In this expansive and multifaceted role, you will be closely involved in the development and execution of campaigns designed to promote the Flexi Group brand and services across all markets.
This is an exciting opportunity to gain hands-on experience in content production, events, project management, paid digital marketing campaigns, partnerships and much more. As the Assistant Marketing Manager, you will be a self-starter, idea-generator, and problem-solver, ready to tackle a multitude of challenging projects and overcome obstacles in innovative ways.
ROLES AND RESPONSIBILITIES:
* Assist in managing all digital marketing channels, including website, social media, email, and online advertising.
* Oversee website content, design, and user experience to optimize for lead generation and conversions. Update and maintain website content, landing pages, and user experience.
* Write clear, engaging, and on-brand copy across social media, EDMs, and websites for SEO optimisation.
* Assist Social Media manager in planning, schedule, and manage day-to-day social media content and engagement.
* Create and edit basic photo and video content for digital platforms (using CapCut and Canva).
* Assist in monitoring and optimising social media and paid ad performance (Meta, Google, LinkedIn).
* Track KPIs and prepare monthly reports with actionable insights with the Ad ops team.
* Work closely with events and partnership teams, to coordinate partnerships (liaising in contracts with partners), sponsorships, and KOL/influencer collaborations.
* Support planning and execution of events, activations, and campaigns.
* Collaborate with internal teams (design, ops/sales, community, event & partnerships) on brand creatives to be executed on marketing campaigns.
* Collaborate with the Design team to ensure content is visually appealing and on-brand.
* Identify potential partner companies and cultivate mutually beneficial relationships.
Requirements
* University Degree holder in Marketing, communications, or any related discipline preferred
* 3-5 years of experience in a marketing role, ideally within a fast-paced, growth-oriented environment
* Native English and Malay speaker, any additional languages would be an advantage.
* Strong project management and organizational skills to juggle multiple priorities
* Excellent written and verbal communication skills, with experience creating content for a variety of channels
* Creative, solution-oriented and fast learner
* Basic photo and video editing skills (Canva, CapCut)
* Experience in WordPress, Google Analytics, Google Ads & Facebook Business Manager
* Experienced in managing search engine marketing (SEM) campaigns, including Google Ads and other paid search platforms
* Familiar with social media management platforms (such as Facebook Business Manager) and proven track record of implementing successful social media marketing (SMM) strategies
* Comfortable analysing data and campaign performance
* Passion for the co-working/startup ecosystem and a desire to contribute to our vibrant community
Benefits
* Competitive salary reflective of your growth
* Variety of discounts across our growing industry partners
* A comprehensive training academy to support your growth and longevity with us
* Education allowance to support external training
* A fun, dynamic working environment, working with a diverse, world-class team
* Regular team and community events based on our four event pillars; Business, Community-building, Entertainment and Wellness
* An extra day of leave to celebrate your birthday
* An annual dedicated day to volunteer at a charity of your choice
* Two days Flexcation a year, used to extend your time away by working in any of The Flexi Group locations
WE ARE AN EQUAL OPPORTUNITY EMPLOYER
We are committed to creating an inclusive, respectful environment that embraces individuality and talents. All appointments and promotions are made on the basis of performance and ability. We are committed to the continued development of our teams' personal skills and business acumen. All team members will be treated fairly and unbiasedly and given every encouragement to reach their potential.
Skills
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