
Posted 3 days ago
Associate Insights Strategist
AI Summary
An Associate Insights Strategist scopes and designs research workstreams, coordinates external partners, analyzes quantitative and qualitative data, and translates findings into compelling narratives for brand and campaign strategy.
About this role
Kurppa Hosk is looking for an Associate Insights Strategist to join our team in Stockholm.
Demand for our insights work keeps growing, and that's where you come in. You'll work alongside our Insights Director and partner closely with our brand and communication strategists, for clients ranging from startups to international big tech and B2B.
Your insights will feed two connected worlds: brand development — uncovering the unspoken truths that ground positioning, identity and transformation — and creative communication — finding the cultural tensions, trends and audience behaviors that spark unforgettable campaigns.
What you'll do
Scope and design research workstreams within larger projects, choosing the right method for the business question
Coordinate external research partners and suppliers to keep fieldwork running smoothly
Analyze quant and qual output to uncover the unexpected and contribute a unique perspective to the wider strategy
Translate complex data into clear and compelling narratives, and present insight to senior stakeholders
Track and evaluate the impact of brand and campaign initiatives, and help define success metrics
Support new business with pitch and case material
Help shape our insights methods and tools, including how we use AI to amplify research — we'd rather you arrive with opinions here than wait to be told
What we're looking for
Around 2–3 years of professional research and insights experience from an agency, consultancy or in-house team
A solid foundation in both quantitative and qualitative methods, including running customer and stakeholder interviews and group discussions
Experience in — or real curiosity about — brand building, behavioral science, culture theory and what makes campaigns land
Storytelling, data visualization and presentation skills that make complexity land
A proactive, collaborative way of working, and openness to feedback and coaching
Fluent in English; additional languages (including Swedish) are a plus
Eligibility to work in Sweden
If you don't tick every box but the work sounds like yours, apply anyway.
Nice to have
Personal or professional experience in gaming, entertainment or consumer brands — time as a player or a fan counts
Experience in B2B or industrial categories, international research, or lean setups where you built the method yourself
Hands-on experience with social listening tools
What we offer
You'll join a 200+ person agency spanning Europe and North America, with research allies across the wider Eidra collective to exchange ideas, methods and expertise with. We value breaking the mold – you'll have the freedom to explore new avenues for insight generation and real influence over how we shape our insights offering.
How to apply
Send us your resume and a short letter introducing your background. In it, cover two things:
An insights project you led that had an outsized impact. What did you do, what did you find, and — most importantly — what made it land?
What you think the biggest shifts will be in the insights industry over the next two to five years, and how you're preparing for them.
Keep the letter to one A4 page at most. We're reading for how you think, not how much you write.
Skills
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