Brand Manager
AI Summary
Manages day-to-day client relationships and multi-channel branding strategies for music artists, coordinating creative, product development, and commercial activations across e-commerce, retail, touring, and licensing.
About this role
About the role
- As Brand Manager, you are responsible for the day-to-day relationship of the Manhead clients assigned to her/his portfolio. Taking a handoff from the Artist Relations team after the client is signed to Manhead, the Brand Manager will coordinate the ongoing creative, product development and day to day management processes of the client relationship, while closely coordinating with the sales channel heads (i.e. retail/licensing, touring, ecommerce). The Brand Manager serves as an ambassador of Manhead core values: Accountability, Collaboration, Determination, Innovation and Transparency.
What you'll do
The Brand Manager’s success will be measured by the following areas:
- Establish and nurture highly productive relationships with artist managers by becoming their go-to merchandising expert.
- Develop a multi-channel branding strategy that aligns with the artist's creative vision.
- Spearhead product development ensuring pricing and costing achieves market standards and the company’s financial targets.
- Serve as a liaison communicating initiatives and goals between the client and E-commerce, Touring, and Retail/Licensing.
- Ensure strict adherence to creative deadlines, production schedules, online and brick & mortar launch dates, and timely financial reporting.
- Maintain a detailed artist calendar making recommendations for activations to optimize all commercial opportunities.
- Manage quarterly and annual P&Ls communicating insights to upper management and clients as requested.
- Deliver a high touch, consultative, and thoughtful client experience.
- Analyze project performance, client feedback, and market trends to improve our products and services.
- Ensure overall service and quality standards are upheld through-out the product life cycle. You are the first and last eyes on quality.
Qualifications
- 3+ years of experience working in projects or brand management
- Strong project management skills with the ability to prioritize tasks and meet ambitious deadlines.
- Broad knowledge of all music merchandising verticals, including E-commerce, Retail/Licensing, Touring and VIP experiences.
- Existing relationships with vendors, suppliers and 3rd party logistics companies preferred but not required.
- Must have a strong pulse on music-fashion trends and a deep understanding of fan demographics across rock, country, hip-hop and Pop music genres.
About Manhead LLC
Manhead is a worldwide, full service, merchandise and experiential company creating the global intersection of music, fashion and culture through branded experiences that strengthen the bond between artists and fans. For over thirteen years, Manhead has succeeded as one of the leading, independently owned music/entertainment merchandise companies, specializing in touring, e-commerce, creative, retail, licensing, collaborations, and pop-up shops.
Skills
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