Brand Manager

Kuala LumpurOn-site

AI Summary

Serves as key account representative for an agency client, managing day-to-day deliverables, developing marketing initiatives with the Account Director, and overseeing account budget and profitability.

About this role

Who We Are

VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.

VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

For more information, please visit www.vml.com and follow along on  LinkedIn #WeAreVML.

KEY RESPONSIBILITIES:

Key account representative for Agency and Client
Services Client on day-to-day basis to ensure all deliverables are met
Builds and maintains good relationships with Client
Works with Account Director to develop long and short-term marketing and advertising initiatives
Helps Client evaluate effectiveness of marketing and advertising programmes and monitors competitive activities and plans appropriate response/action
Works with Creative team to ensure creative development is on strategy and meets Client’s expectations / standards
Keeps senior management fully informed of account activity and development including client issues
Manages overall budget and account profitability including monthly internal account reconciliation
Works with Creative team to ensure creative development is on strategy and meets Client’s expectations / standards
Any other reasonable duties, functions or responsibilities assigned to you from time to time

REQUIRED SKILLS:

Able to present and sell Agency thinking and work
Solid presentation and project management skills
Excellent interpersonal and relationship-building skills with clients
Knowledge of all agency functional areas in order to monitor, evaluate and impact the quality of work from strategy development to the finished product (this includes production, media, research, etc.)
Strong verbal and written communication skills

PREFERRED QUALIFICATIONS:

BA/BS degree required
Minimum three to five years’ experience within an advertising agency or related industry.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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Skills

Account ManagementAccount ProfitabilityAdvertisingAgency OperationsBudget ManagementClient Relationship ManagementCompetitive AnalysisCreative DevelopmentMarketing StrategyPresentation SkillsProject ManagementStakeholder Communication