Brand Marketing Designer
AI Summary
A Brand Marketing Designer partners with GTM and Product to create growth-driven content and evolve the fomo brand system, overseeing visual identity, social campaigns, and merch concepts.
About this role
A trading app for the rest of us. With fomo you can sign up in seconds and have instant access to any asset on-chain without the need for external wallets, bridges or prior knowledge. fomo has social features that are actually useful - follow top traders (with full access to their portfolio and trades) and find tokens early. A does all of this while providing the best-in-class execution and data for experienced traders.
Tasks
About the team:
You’ll be joining a team of 5 on the GTM side. The company is based in-person in SoHo, NYC. Everyone on the team is crypto-native with experience from companies like dYdX, Uniswap, OpenSea, Magic Eden, and Zora. We have high standards for ourselves and the people we work with.
About the role:
You'll sit at the intersection of design and growth, partnering closely with the GTM and Product team to create content that converts — product feature launches, socials, growth campaigns, and more. You'll be a steward of the fomo brand system: expanding it, refining it, and building the visual world around it so that every touchpoint feels intentional and cohesive.
Day-to-day, this looks like:
- Evolving and documenting the fomo brand system: typography, color, illustration, visual language, world-building
- Designing social media campaigns in close collaboration with the growth team
- Collaborating with Product Design to craft cohesive and delightful brand touchpoints across our surfaces
- Designing cool merch concepts
Requirements
This role is in-person in NYC. We have a strong in-person culture and just moved into a new spacious office in Soho.
Ideal candidate:
- 3–5 years of experience in brand or graphic design, ideally at a consumer app, agency, or culture-forward brand.
- A strong portfolio showing an eye for craft, systematic thinking, and executional range - you can zoom out to set direction and zoom in to ship quality assets.
- Comfortable experimenting with new tools, concepts, and design processes.
- Motion design and/or 3D skills are a meaningful plus.
- Personal crypto trading experience is a plus - everyone on our team trades, and it is what lets our product stand out amongst the competition.
