City Manager - Brussels

🚀 Join Cooltra! We’re looking for a City Manager in Brussels 🌟

Do you want to lead the launch of a new e-bike service and build a city operation from the ground up? This is your chance!

Who are we?

Cooltra is a European leader in sustainable mobility 🛵, with shared electric vehicles in cities across Spain, Italy, France, Portugal, the Netherlands and Belgium. Our goal is to make cities cleaner and easier to move around, one ride at a time. Passion, commitment and innovation drive everything we do.

About your role

In 2027 we are launching a large shared e-bike fleet in Brussels. The operation will combine an internal core team, which handles fleet maintenance and oversees operations across the whole city, with specialised field partners for selected on-street tasks.

As City Manager, you’ll own the city end to end: you’ll lead the local team, make sure our partners deliver, run the P&L and represent Cooltra with the city and the regions. You’ll report to the B2C General Manager.

What you’ll do

• Own the city’s results: revenue, contribution margin and costs against budget, plus fleet availability, utilisation and service quality.

• Build and lead the internal core team: hire workshop, fleet maintenance staff and operations supervisors, then coach them and manage their performance.

• Organise fleet maintenance in-house: workshop processes, spare parts, repair turnaround times and fleet health.

• Oversee all operations in the city, in-house and outsourced, making sure the service runs to the same standard everywhere.

• Manage our field partners (battery swaps, on-street collection, rebalancing): set SLAs, check performance and invoices, and decide which tasks stay in-house and which go to partners.

• Lead the e-bike launch: deployment plan, operating zones, parking and hubs, warehouse and workshop setup, and readiness on launch day.

• Build and maintain relationships with the Brussels-Capital Region, the communes and other public stakeholders, including permits, compliance, parking rules and reporting.

• Use data to decide where and when to deploy and operate e-bikes and to adjust pricing, working closely with our central teams (Marketing, Product, Customer Care and Finance).

What you’ll need

• 4+ years in operations or general management, ideally in mobility, logistics or another on-demand business.

• Proven experience leading operational teams on the ground, including hiring, shift planning and performance management.

• Hands-on experience managing suppliers or outsourced operations against KPIs and SLAs.

• Strong analytical skills: you’re comfortable with Excel/Sheets and dashboards, and you understand a P&L.

• Fluent English and French.

Nice to have

• Knowledge of fleet maintenance or workshop operations.

• Experience working with public authorities or in regulated environments.

• Dutch.

Why Cooltra?

• A high-ownership role: lead a city launch and build your team from day one 🚀

• A fast-growing, multicultural and international team, with HQ in Barcelona 🌍

• Competitive package 📈

• Free ride allowance on our e-bikes 🚲

• Flexible working within an operations-driven role.