Consumer Research Specialist
KazakhstanHybridFull-time
AI Summary
Conducts customer research and data analysis to inform marketing and product decisions across multiple countries, managing projects from design to presentation.
About this role
We are looking for a Research Specialist to help shape marketing and product decisions across 47 countries through customer research and data-driven insights. You will partner with teams across the business to explore customer needs and business questions, independently manage research projects from defining the approach to presenting findings, and combine quantitative and qualitative data to uncover meaningful patterns and opportunities. The role involves working with both research agencies and in-house tools, as well as contributing to ongoing research initiatives across different business areas.
Key Responsibilities
- Informational and research support of marketing and product initiatives and decisions. Helping to solve business tasks connected with understanding clients.
- Participating in activities concerning supporting current tracking studies (BHT, CHURN) for several verticals (delivery, finance).
- Conducting ad-hoc full cycle research projects (from setting tasks together with the internal client and choosing methodology to results presentation and feedback implementation. Carrying out researches with the aid of both DIY tools and research agencies including:
- Filling in on updating briefs, defining the methodology and research design, briefing the agency, controlling tools quality, project flow and reporting. Providing analytical, data based insights and recommendations for the defined business task, presenting the results to the team or organizing of the presentation
- When using DIY, creating the tools, analytics and reporting (analytical note or full report)
- Keeping the research repository updated with the latest projects timely
- Analyzing available data (both qual and quant), identifying connections, looking for insights, trends, answering questions and tasks based on previous research data and external data available.
Skills, Knowledge & Expertise
- Higher education in Sociology, Statistics, Marketing, Economics, or a related field.
- 2+ years of relevant experience in a research agency and/or on the client side.
- Hands-on experience in quantitative research projects, with a good understanding of both quantitative and qualitative research methods.
- Strong proficiency in Excel / Google Sheets and PowerPoint / Google Slides.
- Strong analytical, communication, and presentation skills, with the ability to turn research findings into clear and actionable insights.
- Advanced English (C1), both written and spoken.
Nice to have
- Experience with SPSS, R, and/or Python.
- Familiarity with AI tools for research, data analysis, and process automation.
- Spanish language skills.
Benefits
- Help us challenge injustice by creating fair choices for millions of people across 47 countries.
- Develop your professional skills with access to mentoring, career consulting, and learning programs.
- Collaborate with teams around the world and gain international experience through our Global Talent Exchange Program.
- Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects.
- Work alongside people who take initiative, speak openly, and challenge themselves to grow.
- Improve your language skills through co-financed courses and internal speaking clubs.
Final benefits may vary depending on the location.
Skills
Data AnalysisExcelGoogle SheetsGoogle SlidesPowerPointPythonQualitative Research MethodsQuantitative Research MethodsRReportingResearch DesignSPSS
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