Posted 9 days ago
Content Executive
KarachiOn-siteFull-time
AI Summary
Develops engaging copy for social media, marketing campaigns, product communication, and retail touchpoints; creates campaign narratives, headlines, scripts, and brand stories.
About this role
What You’ll Do:
- Develop engaging copy for social media, marketing campaigns, product communication, and retail touchpoints.
- Create campaign narratives, headlines, scripts, and brand stories.
- Develop compelling case studies and stories around major B2B projects.
- Translate product features and benefits into clear, customer-focused communication.
- Collaborate with the Creative, Visual Merchandising, Category Management, Retail, and B2B teams.
- Ensure consistency in brand voice, messaging, and content quality across channels.
- Maintain an organized content library and continuously improve communication based on feedback.
Requirements
- Education: BBA in Marketing, Communications, or a relevant field.
- Experience: At least 2 years of relevant experience in content writing, copywriting, or marketing communications.
- Strong writing, storytelling, and communication skills.
- A creative mindset with the ability to translate ideas into impactful brand content.
- Ability to collaborate effectively with cross-functional teams
Skills
B2B CommunicationBrand StorytellingCase StudiesContent Library ManagementContent WritingCopywritingMarketing CommunicationsProduct CommunicationRetail CommunicationSocial Media Content
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- Market overviewState of tech hiring, September 2026: up 4.8%Tech hiring rose 4.8% month over month in September 2026, with 411,122 new listings. Customer support and account executive roles led the growth.