
Posted 16 days ago
CRM Analyst
AI Summary
A CRM Analyst works hands-on across the customer lifecycle, building and optimizing marketing automation campaigns and dashboards while supporting CRM strategy design.
About this role
What we offer
Coached by a senior CRM profile, you will work hands-on across the full customer lifecycle, from acquisition to retention and loyalty. You will become an expert in leading marketing automation platforms (HubSpot, Klaviyo, WebEngage, Insider, Braze) and in the data tools behind them (Looker Studio, BigQuery, Funnel.io). Along the way, you will sharpen your analytical skills, strategic thinking and client presentation skills, and learn to use AI tools to work faster and smarter.
What you will be responsible for
Meet clients to understand their business, customer data and CRM needs
Support the Strategist in designing CRM strategies: lifecycle stages, segmentation, customer journeys and activation plans
Build, launch and optimize campaigns and automated flows across email, SMS, WhatsApp and push
Set up A/B tests and iterate on audiences, content and timing
Define KPIs, build dashboards and report on performance with clear, actionable insights
Make sure setups respect consent and data privacy rules (GDPR and regional data protection laws)
Keep client platforms clean and well documented: data, segments, templates and naming conventions
As we are a fast-growing company, your missions and responsibilities will evolve along with our activity and your experience.
Who we are looking for
Must-haves:
3 years of experience in CRM, marketing automation, or a similar analytical role
Very strong analytical skills and attention to detail
Excellent command of Excel / Google Sheets
Hands-on experience with at least one CRM or marketing automation platform
Fluent in English and Arabic
Quick learner, proactive and results-driven, with good interpersonal skills
Nice to have:
Experience with Klaviyo, Braze, Insider, WebEngage, MoEngage.
Knowledge of BI tools (Looker Studio, Tableau, Power BI) and basic SQL
Understanding of e-commerce and customer data (Shopify, GA4, tracking events)
Familiarity with HTML for email templates
Comfortable using AI tools (ChatGPT, Claude, Copilot) in daily work
Skills
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- Market overviewState of tech hiring, September 2026: up 4.8%Tech hiring rose 4.8% month over month in September 2026, with 411,122 new listings. Customer support and account executive roles led the growth.