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CRM Operations Executive

MaltaRemoteFull-time

AI Summary

A CRM Operations Executive supports the day-to-day administration and data integrity of HubSpot CRM, leading clean-up projects, building and maintaining workflows, forms, and automations, and documenting processes to ensure clean, reliable data and smooth operations.

About this role

Company:NEXT.io

Location:Malta (Hybrid) or Remote

Reporting to: Head of CRM and Commercial Operations


About NEXT.io


At NEXT.io, we are the premier B2B content and events powerhouse for the global iGaming industry. We don’t do boring B2B. We pride ourselves on integrity-led journalism, unmatched industry insights, and hosting the most vibrant, community-driven events in the space.

Whether we’re breaking the latest industry news, or gathering thousands of industry leaders at our global summits, we are the heartbeat of the iGaming community. And we need a Head of Social Media to make that heartbeat louder, sharper, and more engaging than ever.



About the Role


Next.io is a leader in its space, and we're now embarking on the next phase of our growth. As part of this, we're undergoing a Revenue Operations (RevOps) transformation — rebuilding how commercial data flows through the business — and this role sits right at the heart of it.

We're looking for a hands-on CRM Operations Executive to support the day-to-day administration of our HubSpot CRM. Data integrity is core to the role: supporting our data clean-up project will be one of your first priorities, and from there you'll
maintain data integrity at the agreed standard on an ongoing basis. Alongside that, you'll support teams with form creation and the journeys behind them, keep our workflows and automations running, and make sure everything we build in HubSpot is properly tested and documented.

This is not a “ticket-taker” role. When someone says “we need a form with these five fields,” we want you to ask why — what's the goal, where does the data go, and who uses it? You'll manage routine requests independently, ask sensible questions, flag gaps, and escalate unclear or conflicting requirements rather than guessing.


What You'll Be Doing


  • Day-to-day HubSpot administration — keeping the CRM running smoothly and to agreed standards
  • Supporting the CRM data clean-up project as one of your first priorities — duplicates, incomplete records, and legacy data
  • Owning data integrity on an ongoing basis — keeping records clean, complete, and enriched to the agreed standard, not just at a point in time
  • Managing contact properties, lists, and segmentation so our data stays clean and usable
  • Setting up and maintaining workflows and automations to route leads, trigger follow-ups, and reduce manual work
  • Supporting teams with form creation and the data capture journeys behind them, including lead-routing setup
  • Testing and QA — checking forms, lists, workflows, and routing work correctly before release
  • Producing simple CRM reports and dashboards so the team can see what's working, including a regular data-quality report
  • Documenting what you build and maintaining a clear CRM change log, so knowledge doesn't live in one person's head
  • Supporting CRM requests from across the business within the standards and priorities set by the Head of Commercial Operations


What We're Looking For


Essential

  • Exposure to HubSpot or similar CRM systems (e.g. Salesforce, Zoho, Dynamics)
  • A genuine understanding of data integrity — why clean data matters, how it degrades, and the discipline to keep it enriched and accurate as an ongoing part of the role
  • Strong critical thinking: you don't take requests at face value. You ask questions, spot gaps, and escalate when a request doesn't quite make sense
  • Good communication — comfortable talking to non-technical colleagues and translating their needs into CRM terms (and vice versa)
  • Attention to detail, especially around data quality and testing before release
  • Organised and able to manage multiple routine requests alongside longer-running project work
  • Don't have deep HubSpot experience yet? That's fine — we can train the tools. What we can't train is the mindset: care about data, curiosity, and the confidence to ask the right questions.


Desirable

  • Hands-on experience with HubSpot — building and managing forms, lists, workflows, and contact data
  • Experience using AI tools — particularly Claude — to speed up or improve your work (structuring data, working through problems, drafting documentation)
  • Experience with CRM reporting and dashboards
  • Basic understanding of GDPR and consent management as it relates to data capture
  • Any experience with integrations between a CRM and other tools
  • An understanding of how sales and marketing teams use the CRM, so you can support their requests effectively



Why Join Us?


At NEXT.io, you’ll never be just another name on the team list. You’ll be joining a fast-growing, ambitious team where your work has real visibility and impact. We value curiosity, initiative, and collaboration and we’ll give you the space to learn, grow, and shape your career while contributing to the future of the iGaming industry.

Apply now and let’s grow together at NEXT.io!

Skills

AI Tools (e.g., Claude)AutomationCRMCRM ReportingData Clean-upData IntegrityForm CreationGDPRHubspotWorkflows

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