Digital Analytics Specialist
AI Summary
A data-driven Digital Analytics Specialist analyzes web and campaign data, defines metrics, cleans and validates datasets, builds reports and dashboards, and presents findings to clients to drive results.
About this role
Digital Analytics Specialist
We are a rapidly-growing data-driven digital marketing agency specializing in Paid Search Marketing, Search Engine Optimization, Content Creation and Distribution, and Social Media Marketing. Ethology offers an open, energetic, career environment, with the opportunity to advance to a full-time position.
Digital Analyst Specialist
Ethology is looking for an individual with a strong business acumen, and the desire to drive results for our clients to join our Analytics team at our Scottsdale office.
We are a rapidly-growing data-driven digital marketing agency specializing in Paid Search Marketing, Search Engine Optimization, Content Creation and Distribution, and Social Media Marketing. Ethology offers an open, energetic, career environment, with the opportunity to advance to a full-time position.
Description
Who this person is:
Has a strong sense of business acumen
Can understand how the business will use the analytics we are designing
Doesn’t mind writing the code that will drive the analytics
Is passionate about driving results for our clients
Likes interacting with our clients
Knows how to balance what they know and what they don’t know and how to ask for help
Responsibilities
Analyze, interpret and summarize findings, creating presentations and reports.
Analyze data using statistical methods to identify trends, meet organizational goals and feed dashboards.
Define metrics and track, analyze and report on specific project outcomes.
Import, clean, review, expand, validate and document datasets.
Engage across units to identify and meet data needs.
Codes and tracks links
Uses Excel for ROI tracking and reporting
Provides reports on traffic
Use Google Analytics and/or other software programs to report on traffic on overall site as well as various marketing pages
Troubleshoots problems
To apply for this position, please follow the link below to access our online application page.
http://app.jobvite.com/m?3HQGMhwL
Qualifications
Preferred Skills & Experience
Strong comfort level with Analytics platforms
Familiarity with data layer concepts and implementation
Mobile analytics implementation experience
3+ years experience within Digital Marketing and media
3+ years experience reporting and implementation experience with Adobe Analytics, Google Analytics
2+ years experience implementing analytics tags directly and via tag management platforms
Analytics QA testing experience
Experience with JavaScript and HTML
Strong verbal and written communication skills
Excellent written and verbal communication skills and ability to interact well with all levels
Ability to quickly and positively adapt to change
Ability to thrive in a fast-paced environment
Additional Information
All your information will be kept confidential according to EEO guidelines.
Skills
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