Posted 5 months ago
Direct Response Copywriter
United StatesRemoteFull-time
AI Summary
A Direct Response Copywriter writes conversion-focused copy for VSLs, sales pages, video scripts, and paid ads, optimizing copy based on data and collaborating with media buyers.
About this role
Direct Response Copywriter
We’re hiring a Direct Response Copywriter.
This role is about **writing copy that converts **, not brand storytelling, not fluff, not “voice explorations.”
If your work lives in VSLs, sales pages, video scripts, and paid ads — this will feel familiar.
What We’re Looking For
- 3+ years of direct response copywriting experience
- Proven experience writing:
* Video Sales Letters (VSLs)
* Sales pages and long-form copy
* Video scripts and paid ad copy
- Strong understanding of persuasion principles and conversion psychology
- Comfortable using AI tools to speed up research, ideation, and iteration
- Clear communicator who hits deadlines and follows direction
Nice to Have
- Experience writing for financial services or other regulated industries
- Familiarity with compliance-driven environments
- Experience collaborating closely with media buyers or performance teams
Responsibilities
- Write and optimize VSLs, sales pages, and funnel copy
- Create short-form and long-form video scripts and ad copy
- Collaborate with media buyers and strategists to improve performance
- Iterate copy based on feedback, performance data, and testing insights
- Use AI as a leverage tool, not a substitute for copy skill
Work Expectations
- Monday to Friday availability
- Occasional weekend work when needed
- Willing to work essential hours around launches and deadlines
Benefits
- Paid Time Off (Vacation, Sick & Public Holidays)
- Training & Development
- Work From Home
- Flexible Schedule
- Performance Bonus
Skills
AI ToolsConversion PsychologyDirect Response CopywritingPaid Ad CopyPersuasion PrinciplesSales PagesVideo ScriptsVSLs