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DIRECTOR OF DEVELOPMENT BENELUX
AI Summary
The Director of Development – Benelux leads hotel expansion across Belgium, the Netherlands, and Luxembourg by sourcing, evaluating, and closing development, conversion, and repositioning deals. They manage the full deal lifecycle, conduct financial modelling and feasibility studies, and build relationships with property owners, developers, and institutional investors.
About this role
The Director of Development – Benelux plays a pivotal role in driving Leonardo Hotels’ expansion strategy across Belgium, the Netherlands, and Luxembourg.
This senior role is responsible for identifying, evaluating, structuring, and closing hotel development, conversion, and repositioning opportunities in line with the Group’s growth ambitions. The position requires strong commercial judgement, real estate expertise, financial sophistication, and the ability to build and manage senior-level relationships across a complex, mature hospitality market.
Main tasks
Development & Growth Strategy
Proactively source new hotel opportunities (existing assets, conversions, repositionings, and new developments) across the Benelux region.
Focus on urban and high-demand locations aligned with Leonardo Hotels’ target segments: corporate, MICE, leisure, and bleisure.
Build, manage, and prioritise a robust development pipeline in line with agreed growth targets.
Market Intelligence & Strategic Positioning
Analyse market fundamentals including demand drivers, RevPAR performance, competitive landscape, pipeline supply, and destination growth trends.
Identify strategic opportunities in both core cities and high-potential secondary markets.
Provide regular insights and recommendations to senior leadership on market dynamics and competitive positioning.
Ensure brand alignment by matching each opportunity to the appropriate Leonardo brand and operational model.
Deal Origination & Execution
Lead the full deal lifecycle from origination through to contract execution.
Conduct feasibility studies, including financial modelling, cash flow projections, and return analyses.
Structure and negotiate commercial terms with property owners, developers, asset managers, and institutional investors.
Prepare investment memoranda, development proposals, and brand presentations for internal and external stakeholders.
Oversee and support due diligence processes (technical, legal, financial, and operational).
Relationship Management - Develop and maintain strong relationships with:
Property owners and developers
Real estate funds and institutional investors
Local brokers and advisory firms
Banking partners and hospitality consultants
Represent Leonardo Hotels at industry events and networking platforms within the Benelux region.
Internal Coordination & Governance
Work closely with operations, technical services, finance, legal, and brand teams to ensure feasibility and alignment.
Present business cases to senior management and support internal approval processes.
Ensure a smooth transition from signed deal to pre-opening and operational handover, safeguarding brand standards and commercial objectives.
LEONARDO HOTELS BENELUX
Leonardo Hotels Benelux is part of the Leonardo Hotels Group and manages a portfolio of 29 hotels across the Netherlands and Belgium.
At Leonardo Hotels, we believe in growing together, making an impact, and creating meaningful connections. Our colleagues stay with us for an average of four years - something we’re very proud of - thanks to the opportunities we offer to develop and grow.
You’ll be working closely with the marketing team, gaining exposure to real campaigns and strategies within an international hospitality brand.
Requirements
Skills & Qualities
Extensive experience in hospitality development, hotel real estate, or advisory within the Benelux region.
Strong understanding of local hotel market dynamics, ownership structures, and investment frameworks.
Bachelor’s degree in Business, Real Estate, Hospitality, Finance, or related field; MBA is a plus.
Proven track record in negotiating and closing hotel management and/or lease agreements.
Advanced financial modelling and feasibility analysis capabilities.
In-depth knowledge of: Hotel P&L structures, Lease and management agreements, Conversion and repositioning strategies
Excellent communication and presentation skills in English, Dutch and French.
Your home based is in The Netherlands is a must
Commercially driven, entrepreneurial, and results-oriented mindset.
Comfortable operating in an international, matrix organisation.
Willingness to travel regularly within the Benelux region.
What do we offer?
Salary range between 6,000 - 6,500 EUR gross per month
Bonus per deal
Car lease option
Indicative monthly gross salary for candidates aged 20 and over
Travel allowance from 10 km commuting distance
Access to training through development programs
Opportunities for personal growth and career development
Access to purchase discounted products such as an e-bike or phone with an average tax benefit of 40% through FiscFree
Access to a global employee discount program
A unique experience including an overnight stay with dinner and breakfast during your “Know Where You Work” moment
Important Notes
Fluency in Dutch, both written and spoken, is a must to qualify for this role
JOIN US FOR A COFFEE SOON?
Let us know if you would like to strengthen our team! We look forward to receiving your motivation and CV. You can apply via the application form. Questions? Contact our recruitment department: jobs@leonardo-hotels.nl
Skills
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