Dutch Content & CRM Executive

About the Role

Do you have a passion for writing, a creative mindset, and a deep understanding of the Dutch language and culture? Are you excited to be part of one of the biggest online casinos in the Netherlands?

Do what you do best and write to us.We looking for a Dutch Content & CRM Executive to join our growing team and become the Dutch voice behind Kansino.nl

This is a unique opportunity to join the CRM team behind Kansino.nl, one of the leading online casino brands in the Netherlands. As a Content & CRM Executive, you will play an important role in creating engaging content, executing CRM campaigns, and delivering a best-in-class customer experience for our Dutch players.

The Content & CRM Executive reports to the CRM Manager and works closely with the CRM, SEO, Marketing, Compliance, and Product teams to plan, create, and optimize customer communications and promotional campaigns.

About Play North
We are a diverse and fast-growing online casino operator active in regulated markets with
offices based in Malta, Estonia and the Netherlands. We are the people behind the global casino brands Pikakasino.com, Vincino.pt and Kansino.nl. We are licensed and regulated by the Malta Gaming Authority, Portuguese regulations and Kansspelautoriteit in The Netherlands. Due to the continued growth and success of our brands, we are now searching for more A class talents to join our mission to build the next iGaming giant. Are you a self-motivated and dedicated person with an eye for detail? If you get kicks from new challenges in a top professional, yet easy-going and fun, work environment, then we are eager to hear from you!

Responsibilities
As our Dutch Content & CRM Executive, your responsibilities will include:

• Becoming the Dutch tone of voice for Kansino.nl across all customer
  communications.
• Writing engaging, high-quality content for the website, landing pages, promotional
  pages, and blog articles.
• Creating and optimising SEO content to improve organic visibility.
• Writing email campaigns, push notifications, SMS campaigns, and other CRM
  communications.
• Creating and optimising Google Ads copy and other digital marketing content.
• Assisting with the creation and execution of online promotions within our CRM and
  back-office systems.
• Creating, maintaining, and updating CMS pages for promotions, ensuring all content
  is accurate, engaging, and optimised
• Supporting the execution of CRM campaigns, including campaign setup, quality
  assurance, testing, and scheduling.
• Collaborating closely with the CRM, Design, Product, Marketing, and Compliance
  teams to deliver engaging campaigns that drive both player acquisition and retention.
• Ensuring all content complies with Dutch gambling regulations and responsible
  gaming requirements.
• Continuously identifying opportunities to improve customer communications, content
  quality, and campaign performance.
  

Requirements

• Native-level proficiency in Dutch and excellent written and verbal communication
  skills.
• Excellent English communication skills.
• A solid understanding of the Dutch language, culture, and local market trends.
• Minimum 2 years experience in content writing, digital marketing or CRM.
• Experience within the online gaming/iGaming industry is highly preferred.
• Good understanding of SEO principles.
• Experience working with CMS platforms.
• Experience with CRM platforms or marketing automation tools is considered a strong
  advantage.
• Strong attention to detail and organisational skills.
• The ability to manage multiple projects, priorities, and deadlines simultaneously.
• Comfortable managing multiple projects and deadlines simultaneously.
• Proactive, creative and eager to contribute beyond your own responsibilities.
• Experience with promotional campaign setup or back-office systems is a plus
  
  

What We Offer

• Hybrid working model, with 2 days working from our fabulous office in Malta or in the
  Netherlands and up to 3 days working from home.
• Competitive salary based on experience and qualifications.
• Career development opportunities within a growing international company.
• Wellness allowance up to €600 per year
• Modern office environment.
• Employee Assistance Programme.
• Company events and team activities.
• Flexible and supportive working culture.
• Office lunches and daily nibbles such as fresh fruit and healthy snacks.
• The opportunity to help build one of the biggest online casino brands in the
  Netherlands.