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Emma – The Sleep Company logo
Emma – The Sleep Company

Posted 6 months ago

Open

E-commerce Category Manager

LisbonOn-siteFull-time

AI Summary

Leads end-to-end growth and commercial planning for product categories in D2C/E-commerce, driving campaigns, pricing and promotions while analyzing data to optimize revenue and margins.

About this role

Ready to lead, disrupt and reinvent the sleep industry?

We are Emma – The Sleep Company. Founded in 2015, we have grown into the world’s largest direct-to-consumer (D2C) sleep brand, with a presence in over 35 markets and more than 15 retail stores across Europe. 

Our mission is simple: to develop sleep comfort products that empower our customers to awaken their best every day. Today, our products are trusted by millions and recommended by leading consumer associations worldwide. 

It’s our people who bring this mission to life. At Emma, you’ll join a driven, international team that values ownership, collaboration, and continuous knowledge sharing. With colleagues from over 70 nationalities, we combine diverse perspectives with a shared ambition to learn, grow, and create lasting impact, together. 

Ready to awaken your best with us?

What you´ll do:

  • Own market growth performance end-to-end, translating business objectives into actionable commercial plans, aligning demand forecasting, and tracking performance versus plan to proactively manage risks and opportunities.
  • Establish and govern campaign, pricing, and promotional ROI frameworks across channels, ensuring decisions balance growth, profitability, margin, stock constraints, and brand integrity.
  • Plan, execute, and evaluate product launches, promotions, and commercial campaigns end-to-end, including structured pre- and post-mortems, while driving cross-channel excellence starting with Direct-to-Consumer (D2C).
  • Identify and unlock additional growth initiatives through deep analysis of sales, conversion, pricing, margins, customer behavior, and funnel performance, aligning actions with margin targets, stock availability, and promotional guardrails.
  • Partner cross-functionally with Operations, S&OP, Customer Experience (CE), Planning, Webshop, Product, Marketing, Brand, Supply Chain, and Customer Service to ensure aligned execution and continuous improvement.

    • Who we´re looking for:

  • Bachelor’s or Master’s degree in Marketing, Business, E-commerce, Digital Marketing, or a related field.
  • 3–5 years of experience in E-commerce, category management, online merchandising, digital retail, or D2C businesses.
  • Proven ability to drive online revenue growth, optimize product categories, and use data for decision-making.
  • Strong analytical, strategic, and customer-centric mindset, with solid problem-solving skills.
  • Experience working cross-functionally in a fast-paced environment.
  • Excellent communication and stakeholder management skills.
  • Fluency in English; Portuguese is a plus.

    • What we offer:

  • Pet-friendly environment, where you can bring your furry desk buddy;
  • Discounts on our top-notch products;
  • Health insurance including dentist;
  • 24 days holidays / year +1 day/year at Emma (max. 29 days);
  • The opportunity to collaborate with multinational teams;
  • Exciting events that aren't just team-building exercises but opportunities to create epic memories;
  • All the tools you need to grow and ownership from the beginning.

    • Skills

    A/b TestingCategory ManagementCross-Functional CollaborationD2CData-driven Decision MakingDigital MarketingE-commerceForecastingOnline MerchandisingPricing OptimizationPromotions PlanningROI FrameworksSales AnalyticsSQL Or Data Analysis (implied)Stakeholder Management

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