eCommerce Account Manager
AI Summary
Manages eCommerce partnerships and commercial performance for PepsiCo's Western Europe Operating Unit, negotiating joint business plans with retailers and driving digital shelf optimization and demand generation.
About this role
Overview
At PepsiCo, you’ll discover a place where our mission is to create smiles around the world. With a portfolio of more than 500 beloved brands including, Gatorade, Lay’s and Quaker, our work touches millions of people every day. At the heart of the company is a team of thinkers, creators, and problem-solvers who collaborate to innovate and turn ideas into action. Driven by innovation and a focus on creating joyful moments through food and drinks, our decisions are guided by consumer centricity, creating opportunities for our associates to do meaningful work and make a lasting impact in the communities we serve. Whatever your role, you’ll be part of a global community that values your ideas and empowers you to make an impact, on your career and on the world around you.
You will be part of PepsiCo’s Western Europe Operating Unit, which encompasses multiple regions across our Market Units: Benelux, France, Iberia (Spain & Portugal), and GRoW (Germany and the Rest of Western Europe: Austria, Italy, Nordics Food, Switzerland).
Responsibilities
Your Responsibilities
- Strategic Partnerships: Negotiate, develop and manage joint business plans (JBPs) with key partners and Belgian omnichannel retailers to deliver (net) revenue, volume, and market share targets.
- Commercial Performance & Visibility: Optimize the digital shelf and end-to-end customer journey. Lead promotional strategies, online activations, and product launches.
- Retail Media & Demand Generation: Drive "always-on" demand generation in close collaboration with Retail Media Networks, optimizing campaigns to maximize ROAS, share of voice, and budget efficiency.
- Data-Driven Insights: Continuously monitor and analyze KPIs (revenue, share, perfect digital shelf, assortment), translating raw data into actionable commercial initiatives.
- Cross-Functional Leadership: act as a digital champion within the organization to enable integrated omnichannel execution and strong business results.
Qualifications
- Masters Degree
- Excellent communication and presentation skills (English and Dutch)
- 3-5 years of commercial experience of which >2 in the field of eCommerce.
- Solid digital trading experience, understanding the commercial levers that drive performance
- Being able to partner internally and externally. Experience in managing customer relationships
- Entrepreneurial: sees trends and opportunities. Thinks outside of existing routes and limitations
- Strong analytical and influencing skills
- Experience with platforms and systems (e.g. digital shelf monitoring, power BI)
At PepsiCo, we are committed to creating an inclusive and accessible workplace for everyone. To help us provide any necessary accommodations during the recruitment process and beyond, we invite you to voluntarily share whether you have a disability or health condition that may require support. This information is confidential and will only be used to ensure we can support you appropriately. You are not required to disclose anything you are not comfortable sharing.
Skills
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