Event Marketing Manager - ANZ
AI Summary
The Event Marketing Manager independently plans and executes Dandy’s field marketing and events program across Australia and New Zealand, managing trade shows, sponsorships, and partner events to drive pipeline and strengthen brand presence.
About this role
Dandy is transforming the massive and antiquated dental industry—an industry worth over $400B. Backed by some of the world’s leading venture capital firms, we’re on an ambitious mission to simplify and modernize every function of the dental practice through technology. As we expand our reach globally, Dandy is building the operating system for dental offices around the world—empowering clinicians and their teams with technology, innovation, and world-class support to achieve more for their practices, their people, and their patients.
Dandy is transforming the massive and antiquated dental industry—an industry worth over $200B. Backed by some of the world’s leading venture capital firms, we’re on an ambitious mission to simplify and modernize every function of the dental practice through technology. As we expand our reach globally, Dandy is building the operating system for dental offices around the world—empowering clinicians and their teams with technology, innovation, and world-class support to achieve more for their practices, their people, and their patients.
About the Role
The Event Manager will independently manage and execute Dandy’s Field Marketing and Events program in Australia and New Zealand (ANZ). This manager owns the planning, operational execution, and optimization for trade shows, sponsorships, regional partner events, and Dandy-hosted experiences, ensuring alignment with ANZ go-to-market priorities. The ideal candidate combines hands-on execution with strong regional focus, using data and analysis to solve complex operational problems and deliver impactful in-person experiences that drive pipeline and strengthen brand presence across Australia and New Zealand.
What You’ll Do
Independently manage event projects and establish operational objectives and project plans for Dandy’s ANZ events strategy.
Drive execution with excellence on field marketing events, including trade shows, Dandy-hosted experiences, and regional sponsorships that elevate brand visibility and deliver measurable business outcomes.
Build scalable operational frameworks for event management, vendor partnerships, booth design, logistics, and staffing to ensure flawless delivery.
Build partnerships and collaborate effectively with cross-functional teams (Marketing, Sales, and Operations) to align on event objectives, enable reps for onsite engagement, and move shared goals forward.
Analyze complex operational problems using data to make high-quality tactical decisions, demonstrating sound judgment to escalate issues to leadership when appropriate.
Monitor performance metrics and analyze data to evaluate event ROI, optimize event spend, and inform immediate regional team operations.
Manage ANZ event project budgets, vendor relationships, and supplier negotiations to balance financial efficiency with premium brand quality.
What We’re Looking For
5+ years of experience in B2B event marketing.
Ability to develop operational plans, manage project budgets, and execute field marketing event programs.
Strong analytical mindset to define and report performance metrics and ROI.
Excellent vendor negotiation, budget management, and logistical planning skills.
Highly collaborative yet self-directed, capable of operating autonomously in a fast-changing environment.
Exceptional written and verbal communication skills
A passion for creating world-class brand experiences that drive growth and loyalty.
Bonus Points For
Outstanding professional references to share.
Experience in a high-growth B2B SaaS or technology environment.
Relentlessly positive attitude, strong sense of humor, and the ability to have fun at work.
For full-time positions, Dandy offers a wide range of best-in-class, comprehensive, and inclusive benefits tailored to each country where we operate. Our local benefits packages typically include healthcare, dental, mental health support, parental planning resources, retirement savings options, and generous paid time off—ensuring our team members are supported no matter where they live and work.
Dandy is proud to be an equal-opportunity employer. We are committed to building a diverse and inclusive culture that celebrates authenticity to win as one. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, disability, protected veteran status, citizenship or immigration status, or any other legally protected characteristics.
Dandy also fully complies with the Americans with Disabilities Act (ADA). We are dedicated to embracing challenges and creating an accessible, inclusive workplace for all individuals. If you require any accommodations for your interview or have any questions beforehand, rest assured that we will do everything we can to meet your needs. Visit Dandy Careers for more!
Data Privacy Notice: By submitting your application, you consent to Dandy collecting, storing, and processing your personal information for recruitment purposes in accordance with our Privacy Policy and GDPR regulations. You have the right to access, rectify, or request the deletion of your data at any time by contacting Privacy Requests.
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