Founding SDR
AI Summary
Founding SDR responsible for building outbound pipeline, testing messaging, and scaling the outbound engine for a logistics/freight tech startup. Phone-heavy, strategic, and experiments-driven to break into target accounts.
About this role
About the Role
This is a rare opportunity to join a talented, experienced team at the ground level to build a transformational company for a critical industry. As Vooma's Founding SDR, you'll own building pipeline, test new messaging across channels, and help build the outbound engine that scales the business.
This is a phone heavy, high volume role that is also strategic in nature. The right person has a builder's mindset, loves being on the phone, and thinks critically about how to get in the door.
What You’ll Do
Own outbound prospecting across phone, email, LinkedIn, and conferences / industry events to generate qualified pipeline for the sales team
Make high-volume cold calls to logistics executives daily - you need to love the phone
Develop and test outbound messaging, sequences, and cadences; run mini-experiments to figure out what resonates and what doesn’t
Help build and refine the outbound function: processes, playbooks, tools, and workflows that scale
Use multi-threading and strategic prospecting techniques - calling low, going high, working multiple stakeholders - to break into target accounts
Leverage AI and sales tools (Clay, Claude Code/Cowork, HubSpot, Sumble, and others) to work smarter and move faster
Who You Are
High energy and relentless - you have a bias for action and don't wait to be told what to do
Curious and creative - you want to understand the people you're calling and you're always testing new angles to get in the door
Not afraid to pick up the phone and call a VP or C-suite exec - you thrive on the challenge of knocking down doors
Strategic in your approach - you think about account plans, not just dial counts
Tech-forward and comfortable with modern sales and AI tools; you don't need to know every tool we use, but you're the kind of person who finds and adopts them naturally
Qualifications
1–3 years of B2B SDR, BDR, or outbound sales experience
Proven track record of hitting or exceeding activity and pipeline targets
Experience with outbound tools and CRMs
Experience in logistics, supply chain, or freight tech is valued but not required
Based in or willing to relocate to San Francisco
Compensation
Competitive compensation
Equity upside
Medical / dental / vision / 401k
Skills
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