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Posted 7 days ago

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FREELANCE | Senior Paid Search Specialist

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AI Summary

Senior Paid Search Specialist managing Google Ads and SA360 campaigns, including budget pacing, bid optimization, and launching Shopping, Demand Gen, PMax, and AIMax campaign types.

About this role

BarkleyOKRP is looking for short-term contract support, with the potential to convert to a full-time hire, for our Paid Search team. Ideally this is a Senior Specialist level with a minimum of 3 years experience.

Responsibilities:

  • Managing campaigns in Google Ads and SA360 including budget pacing, search query analysis, and bid optimization toward specific performance KPIs and fighting strategies
  • Launching and optimizing Shopping, Demand Gen, PMax and AIMax campaign types.
  • Maintaining optimization logs and writing performance insight for reports

BarkleyOKRP’s Commitment to Diversity, Equity, Inclusion + Belonging

  • At BarkleyOKRP, DEI+B drives work that matters. We believe people and creativity are made of the same substance, and when every perspective is valued, the impact is stronger. We build belonging as a business strategy, power inclusive creativity that delivers measurable results, and hold ourselves accountable as a B Corp committed to progress over performative intent. When people are valued, the work carries greater impact.

Skills

AIMaxBid OptimizationBudget PacingDemand GenGoogle AdsOptimization LogsPerformance KPIsPerformance ReportingPMaxSA360Search Query AnalysisShopping Campaigns

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