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Posted 4 months ago

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Growth Coordinator

DublinOn-siteFull-time

AI Summary

Growth Coordinator who sources and enriches lead data, builds outbound campaigns, and optimizes performance to scale partnerships revenue for Web Summit.

About this role

About us:

How did Web Summit become, in the words of Forbes, “the best tech conference on the planet”? Meaningful connections. Our tech events are unmissable because we make it easier for the right people to meet and connect. Everyone at Web Summit works towards this goal.


We’re always looking to build on the impact we have already made at Web Summit. In the coming years we’ll take Web Summit to new markets, promoting global connectivity, highlighting important issues and connecting global leaders – all while making a positive impact on the environment and communities we encounter.

To build a better company, we have to better ourselves. We do that by finding the most ambitious people to work with us.

About the team:
The Growth team is at the intersection of marketing, operations and data science. We sit in Marketing & Analytics, and work with every team in the company to help them achieve their objectives. The end goal of everything we do is to help the company and all the events we run grow at an accelerated rate using a data-driven, technically-orientated approach. Our north star is growing numbers and improving processes all across the company.
The Growth coordinator will own lead generation and outbound growth activity for our Partnerships team. This role sits within the Growth team and works closely with our Partnership team to scale pipeline through high-quality, relevant marketing qualified leads.
You will be responsible for sourcing and enriching lead data, building and running outbound campaigns across email and social channels, and continuously optimising performance through testing and automation. This role is highly data-driven, execution-focused, and central to scaling our partnerships revenue.

Lead generation and data

  • Source, collate, and maintain lead lists from multiple third-party data providers
  • Enrich lead data to improve relevance and targeting
  • Ensure lead quality meets agreed criteria with the Partnerships team
  • Own lead segmentation and audience definitions

    • Outbound campaigns

  • Plan, build, and execute outbound campaigns across email and social channels
  • Work with growth automation tools to run multi-touch sequences
  • Continuously test messaging, channels, timing, and targeting
  • Collaborate with Partnerships on value propositions and outreach angles

    • Optimisation and performance

  • Track and report on campaign performance, including open rates, response rates, conversion rates, and MQL volume
  • Optimise campaigns for return rate and lead quality, not just volume
  • Identify bottlenecks in the funnel and iterate quickly
  • Share insights and learnings with Growth and Partnerships

    • Collaboration and ownership

  • Be the main point of contact between Growth and Partnerships for outbound lead generation
  • Align closely with Partnerships on targets, priorities, and feedback
  • Work with marketing, data, and operations teams to improve tooling and workflows
  • Help define what “good” looks like for partnership MQLs

    • Skills we like:

  • Strong interest in marketing, business, or partnerships
  • Demonstrated ability to learn quickly and adapt in a fast-moving environment
  • Comfortable working with data, spreadsheets, and basic analysis
  • Very strong written communication skills
  • Desired skills and traits
  • Highly organised and comfortable managing multiple campaigns in parallel
  • Strong attention to detail, especially around data quality
  • Comfortable working cross-functionally with sales or partnerships teams
  • Bias toward action, testing, and continuous improvement
  • Clear communicator who can translate data into insight

    • Skills

    A/b TestingAudience DefinitionsCampaign AnalyticsCRM ToolsData EnrichmentData Quality ManagementData VisualizationEmail MarketingLead GenerationLead SegmentationMarketing AutomationMQL TrackingMulti-touch SequencesOpen/response/conversion Rate TrackingOutbound CampaignsSocial Channel CampaignsSpreadsheetsSQL BasicsWorkflow Tooling

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