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Posted 1 month ago

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Head of Product Marketing

WarsawHybrid

AI Summary

Head of Product Marketing at Microamp owns product positioning, messaging, and go-to-market strategy, translating complex technology into clear business value and strengthening market presence.

About this role

We are looking for an experienced Product Marketing leader who will own product positioning, messaging and go-to-market strategy. This role sits at the intersection of product, market and strategy, with a strong focus on translating complex technology into clear, compelling value propositions and strengthening the company’s market presence.

Key Responsibilities

  • Define product messaging, positioning and differentiation

  • Develop and execute product marketing and go-to-market strategies

  • Translate complex technical features into clear business value propositions

  • Create high-impact marketing content (presentations, product materials, datasheets)

  • Conduct market research and competitive analysis to inform strategy

  • Identify target segments, verticals and lead generation channels

  • Work closely with product and sales teams to align strategy and execution

  • Support strategic partnerships and strengthen industry positioning

  • Develop compelling use cases and customer success stories

  • Identify and apply to industry programmes, competitions, awards and challenges

  • Support communications, PR activities and external visibility

Requirements

  • 8+ years of experience in product marketing or a related strategic role

  • Strong background in telecom / connectivity / infrastructure (e.g., 5G, RAN, networking)

  • Experience in enterprise environments, Industry 4.0, or private networks (defense exposure is a plus)

  • Proven ability to build product positioning and go-to-market strategies

  • Experience translating technical products into clear, market-facing messaging

  • Strong experience in creating high-level content (presentations, messaging, strategic materials)

  • Experience working cross-functionally with product and sales teams

  • Ability to conduct market analysis and identify competitive positioning

  • Strong communication, storytelling and strategic thinking skills

  • Ability to work independently and take ownership

  • Fluent, professional English (written and spoken)

Job benefits

  • Hybrid or on-site working arrangements (we have office space in Warsaw)

  • Opportunity to join a fast-growing team at an early stage

  • Healthcare & sport package

  • Integration events

  • Great coffee and a positive atmosphere! 😊

Skills

5GCompetitive AnalysisDefenseEnterprise EnvironmentsGo-to-market StrategyIndustry 4.0Market ResearchNetworkingPrivate NetworksProduct PositioningRAN

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