
Posted 2 months ago
Influencer Manager
AI Summary
Develops and executes influencer marketing campaigns for Rixos in Phu Quoc, managing relationships, strategies, budgets, content, and performance analytics.
About this role
Influencer Manager
Established in 2000 in Turkey, Rixos pioneers the ‘ALL Inclusive, ALL Exclusive’ concept, inviting guests to discover a world of possibilities, with luxurious stays, inclusive of culinary delights from around the globe, live entertainment, daily sports, and fitness activities, sensorial spa and wellness journeys and fun-filled kids and teens activities. Each Rixos property presents a unique experience inspired by local culture, global influences, and our Turkish heritage, all within a setting of unparalleled luxury.
We are seeking a dynamic and strategic Influencer Manager to join our team in the beautiful island of Phu Quoc, Vietnam. As an Influencer Manager, you will play a crucial role in developing and executing influencer marketing campaigns that align with our brand's objectives and values.
- Identify and cultivate relationships with relevant influencers across various social media platforms
- Develop and implement innovative influencer marketing strategies to increase brand awareness and engagement
- Manage end-to-end influencer campaigns, from conceptualisation to execution and reporting
- Negotiate contracts and collaborate with influencers to create compelling content
- Monitor campaign performance and provide detailed analytics reports
- Stay up-to-date with social media trends and best practices in influencer marketing
- Collaborate with cross-functional teams to ensure cohesive marketing efforts
- Manage budgets and optimise influencer marketing spend
- Foster positive relationships with influencers and maintain a database of contacts
- Ensure all influencer content aligns with brand guidelines and messaging
Qualifications
- Bachelor's degree in Marketing, Communications, or a related field
- 3-5 years of experience in influencer marketing or a similar role
- Proven track record of developing and executing successful influencer campaigns
- Strong understanding of social media platforms, including Instagram, TikTok, and YouTube
- Excellent project management skills with the ability to manage multiple campaigns simultaneously
- Proficiency in data analysis and reporting, with the ability to derive actionable insights
- Strong negotiation skills and experience in contract management
- Ability to manage budgets and demonstrate ROI for influencer marketing initiatives
- Excellent communication and interpersonal skills
- Creative mindset with a keen eye for visual aesthetics and content quality
- Experience with influencer marketing tools and platforms
- Familiarity with digital marketing metrics and KPIs
- Strong understanding of current social media trends and the influencer landscape
- Experience in the hospitality or tourism industry is preferred
- Familiarity with Vietnamese culture and social media landscape is advantageous
- Fluency in English is required; proficiency in Vietnamese is a plus
Additional Information
What awaits you...
- The opportunity to join an international and innovative and fast-growing group, committed not only to building new hotels, but to creating a global brand.
- The ability to challenge the norm and work in an environment that is both creative and rewarding.
- Be part of a team that is very passionate about creating great hospitality experiences and exploring new locations with every opportunity.
- A competitive package and plenty of development opportunities.
Skills
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