Influencer Marketing Specialist
AI Summary
Manages end-to-end influencer marketing campaigns, developing strategies, selecting creators, negotiating and managing relationships, coordinating execution, tracking performance, and reporting results.
About this role
About SAMY
SAMY is the global powerhouse leading the evolution of brand communication. We help brands matter in a social-first world through research, creativity, technology, and integrated influencer marketing to deliver impactful, data-driven solutions and drive growth for brands. With over 1.000 employees in 15+ offices across 18 countries (Europe, U.S., Latin America) and operating in 55 markets, SAMY serves over 100 leading clients, specializing in award-winning, end-to-end digital campaigns.
Mission
Manage influencer marketing campaigns from strategy to execution, building strong relationships with creators and clients while ensuring impactful results aligned with campaign objectives.
Job Functions
Develop influencer marketing strategies aligned with client objectives and campaign goals.
Research, identify, and select influencers and content creators that fit each campaign's target audience and brand positioning.
Manage relationships and negotiations with influencers, agencies, and external partners.
Coordinate campaign execution from planning through delivery, ensuring all timelines and milestones are met.
Review, monitor, and approve influencer content to ensure alignment with campaign requirements and brand guidelines.
Track campaign performance and monitor key metrics throughout execution.
Prepare performance reports and present campaign insights and recommendations to internal and external stakeholders.
Ensure deliverables, budgets, timelines, and campaign objectives are achieved successfully.
Collaborate closely with creative, strategy, account management, and paid media teams to maximize campaign impact.
Stay up to date with industry trends, emerging creators, and platform updates to identify new opportunities for clients.
Requirements
Skills Requirements
2+ years of experience in Influencer Marketing, Creator Marketing, or Digital Marketing.
Previous experience working in marketing, advertising, communication, or influencer agencies is highly desirable.
Experience managing clients and digital marketing campaigns.
Strong understanding of influencer marketing strategies and campaign planning.
Knowledge of influencer campaign metrics, KPIs, and performance analysis.
Experience negotiating and managing relationships with content creators and talent representatives.
Strong project management skills with the ability to handle multiple campaigns simultaneously.
Intermediate to advanced English proficiency.
Cultural Fit
Beyond experience, we look for people who truly connect with the way we work
We are kind and direct, communicating clearly, honestly, and respectfully.
We collaborate without silos or egos, valuing collective success and recognizing that every idea counts.
We give feedback that helps others grow, learning from each other and celebrating progress.
We take pride in our work, paying attention to detail and committing to excellence.
And we take ownership of what we build, showing initiative, responsibility, and delivering real results.
We thrive with people who are kind, collaborative, driven by excellence, and committed to making an impact. If this sounds like you, you’ll thrive at SAMY.
Diversity and Inclusion
At SAMY, we believe in real diversity: teams where each person contributes from their uniqueness. We are committed to creating an inclusive, accessible, and barrier-free environment where every voice matters.
We welcome applicants of all abilities and backgrounds. If you need any adjustments during the recruitment process or in your daily work, please let us know. We want you to thrive on an equal footing.
Benefits
Flexible schedule and hybrid work options that help you balance your time and work in a way that fits your life.
A geographic mobility plan that gives you the chance to explore new opportunities and work from different SAMY locations around the world.
Celebrate your birthday with a day off, and take time to enjoy December 24th and 31st as company holidays to relax, recharge, and enjoy what matters most.
Global social and environmental activities that allow you to take part in initiatives that create a positive impact under the OWN THE IMPACT framework, connecting with colleagues from around the world and contributing to projects that make a difference.
Soft Return lets you transition back to work at your own pace, celebrate new family members with fellow working parents, and get expert coaching for first-time parents.
Mirror Club is our mentoring program designed to accelerate the careers of talented women by connecting them with experienced mentors.
Global Referral Program that lets you refer clients, projects, or teammates, helping SAMY grow stronger while earning rewards for your contributions
Location: Bogota: Calle 19 B # 84 17, Torre over.
Hybrid work.
Skills
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