Posted 3 months ago
MarCom/PR Manager
BeirutOn-siteFull-time
AI Summary
The MarCom/PR Manager assesses the group corporate brand identity and develops, implements, and executes a comprehensive PR, communication, and digital marketing strategy across entities, coordinating media agencies and channels.
About this role
MarCom/PR Manager
- Assess the Group Corporate Brand identity and suggest a strategic action plan, revamping if necessary.
- As Telecel is in expansion mode and is continuously adding new operations and entities across Africa, the Marcomm Manager should develop, implement, and execute a comprehensive strategy and action plan for rebranding of different companies.
- Build, plan, implement, manage, and execute the overall PR, communication, and digital marketing strategy of the Company and its entities.
- Manage, oversee, and monitor different digital marketing channels to properly report on their status and develop relevant content to maintain a solid presence.
- Coordinate with the media agencies appointed/to be appointed by the Company to implement properly the plans and objectives set.
- Coordinate and follow up with the Company-appointed media and production agencies to ensure wide coverage in tier one and other relevant premium publications, magazines, newspapers, etc.
- Research competition, and advertising trends, investigate benchmarks and provide suggestions for improvement.
- Promote/attend/participate in special events and functions; promote and report on corporate milestones and activities.
- Any other item deemed necessary by the board of directors, executives, and Group CEO.
Qualifications
- Bachelor’s degree in marketing, Digital technologies, or a similar relevant field.
- 10+ years of related experience required in developing and implementing digital marketing strategies.
- In-depth knowledge of different digital marketing channels.
- Good knowledge and experience with online marketing tools and best practices.
- Two years of hands-on experience with SEO, Google Analytics, and CRM software.
- Basic knowledge of web design procedures.
- Sense of ownership and pride in your performance and its impact on Telecel Group’s success.
- Critical thinking and problem-solving skills.
- Team player.
- Good time-management skills.
- Great interpersonal and communication skills.
- English and French are a must.
Additional Information
All your information will be kept confidential according to EEO guidelines.
Skills
Content MarketingCRM SoftwareDigital MarketingEmail MarketingGoogle AnalyticsPRRebrandingSEOSocial Media MarketingWeb Design
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