Marketing & Communications Manager
AI Summary
The Marketing & Communications Manager develops and executes marketing and communications strategies for Pullman Kuching to strengthen brand positioning, increase awareness, drive revenue, and align with Accor standards.
About this role
Marketing & Communications Manager
Pullman Kuching is centrally located in the Kuching Golden Triangle, enjoying pride of place on Jalan Mathies hill, with panoramic city and river views. The first Pullman hotel in this vibrant city, Pullman Kuching features 389 spacious, contemporary rooms and offers easy access to renowned Borneo national parks. The hotel is ideal for business guests, offering an abundance of conferencing space, state of the art facilities and technology, plus a range of trendy restaurants and bars, and a high-end spa.
The Marketing & Communications Manager is responsible for developing and executing the hotel's marketing and communications strategies to strengthen Pullman Kuching's brand positioning, increase awareness, drive revenue opportunities, and support the overall commercial objectives of the hotel.
The position will manage all aspects of hotel communications, including digital marketing, social media, content creation, public relations, media relations, campaigns, promotions, brand communications, and internal communications.
The role will work closely with Sales, Revenue, Food & Beverage, Rooms Division and other departments to ensure that all marketing activities are aligned with the hotel's business priorities and Accor brand standards.
Communication
Strong written, verbal and interpersonal communication skills.
Creativity
Ability to develop engaging ideas, campaigns and content that strengthen the hotel's positioning.
Commercial Awareness
Understands how marketing activities contribute to room, F&B and overall hotel revenue.
Digital Capability
Strong understanding of social media, digital marketing, online content and digital performance.
Planning & Organisation
Able to manage multiple campaigns, projects and deadlines effectively.
Relationship Management
Able to build effective relationships with media, agencies, suppliers, Accor teams and internal stakeholders.
Results Orientation
Focused on measurable outcomes and continuous improvement.
Brand Orientation
Strong understanding of brand consistency and ability to protect and enhance the Pullman brand.
Qualifications
Bachelor's Degree in Marketing, Communications, Public Relations, Business Administration, Hospitality Management or a related field.
Minimum 3–5 years of relevant experience in Marketing, Communications, Public Relations, Digital Marketing or a related field.
Experience in a hotel Marketing & Communications role is highly preferred.
Strong knowledge of digital marketing, social media marketing, content marketing and online advertising.
Skills
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