Marketing Data Architect
AI Summary
The Marketing Data Architect manages and implements the email database, analyzes and resolves email delivery and user data discrepancies, and serves as the primary point of contact with the external ESP while evaluating new email/data partnerships and troubleshooting email issues.
About this role
Marketing Data Architect
Mindlance is a national recruiting company which partners with many of the leading employers across the country. Feel free to check us out at http://www.mindlance.com.
Job Title: Marketing Data Architect
Duration: 6 Months
Location: Englewood Cliffs, NJ
Responsibilities: Responsibilities of the Marketing Data Architect will include, but are not limited to:
- Manage email database, implementation, and usage.
- Analyze and resolve discrepancies in email delivery data and user data.
- Primary point-of-contact with external ESP, leading any necessary support calls and RFP’s.
- Evaluate new email/data partnerships including technology, sources, and solutions to help drive the email business.
- Troubleshoot all email issues including templates, programs, API, and list segmentation.
Qualifications/Requirements
- Experience working with Exact Target
- Experience working with AMPscript
- SQL
- 3+ years of experience in email marketing, publishing experience preferred
- Strong technical understanding of marketing and email technologies and tools
- Strong communication and presentation skills, written and verbal. Ability to translate technical requirements into logical strategy.
- Advanced MS Excel (Lookups, Pivot Tables, Charts/Graphs, Complex Formulas, Macros)
- Must have unrestricted work authorization to work in the United States
- Bachelor’s Degree Desired Characteristics
- Strong Email HTML/CSS coding knowledge
- Knowledge of email best practices, CAN-SPAM
- Process-oriented and able to apply structure to complex problems
- Experience with Adobe Analytics (Omniture), Piano (Tinypass)
- Experience in data analysis, data science
Additional Information
Thanks & Regards’
___________________________________________________________________________
Vikram Bhalla |Team Recruitment |Mindlance, Inc. | W:732 504 6695
All your information will be kept confidential according to EEO guidelines.
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